Season 14 · Episode 207
Laura McAliley on GTM Clarity, Founder Messaging, and Early-Stage Growth
February 4, 202651m 2sExplicit
Audio is streamed directly from the publisher (op3.dev) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this episode of Back On T-R-A-C-K, Laura McAliley, Founder & Fractional CMO at Pebble Marketing, breaks down how she helps pre-seed to Series A companies build GTM clarity that supports both growth and fundraising.
The conversation covers:
• Positioning and messaging that reflect real buyer behavior
• Marketing systems built for small teams and limited runways
• Founder-to-market translation
• GTM readiness before Series A
A must-listen for founders and early GTM leaders navigating the messy middle.
Topics
marketingb2bpodcastkerry guardtea time with tech marketing leadersdigital marketingmarketingmkg marketing