Episode 40: Stefan Doering on building globally recognisable, but culturally relevant brands
In this week's episode, David Rowlands spoke with…
B2B Marketing Podcast · B2B Marketing
October 22, 202125m 4s
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Show Notes
In this week's episode, David Rowlands spoke with Stefan Doering, PwC's brand strategy lead.
They discuss how to approach global brand identity and cultural identity across borders.