
Episode 13: Navigating an ABM Journey with Kate Owen of Capita
In this week's episode, Capita's Kate Owen sat do…
B2B Marketing Podcast · B2B Marketing
October 20, 202033m 56s
Audio is streamed directly from the publisher (chrt.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this week's episode, Capita's Kate Owen sat down with B2B Marketing's editor in chief Joel Harrison, where they discussed her growth and expertise as a marketer. They also delved into Capita's journey as Kate shares tips to making ABM relevant for her organisation. Finally, hear her tease what's to come for her session at our ABM conference 4 November!