Episode 11: Global content marketing with Scott Stockwell, editor-in-chief, IBM
This week, Joel Harrison sits down with IBM's edi…
B2B Marketing Podcast · B2B Marketing
July 28, 202030m 51s
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Show Notes
This week, Joel Harrison sits down with IBM's editor in chief, Scott Stockwell, to discuss how to get the most out of your global content marketing. With content becoming more and more a part of marketer's strategies, it is essential to make it as optimal as possible. Scott and Joel delve into some tips and techniques to improve your content marketing. To hear more from Scott, tweet him @pragmatik.