Episode 136. Transforming the airline business by embracing digital solutions with Miretab Tesfaye, Director Group Integrated Marketing Communications, Ethiopian Airlines
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Show Notes
In this episode, we speak with Miretab Tesfaye, Director Group Integrated Marketing Communications at Ethiopian Airlines about how technology and digital solutions have been given a seat at the top table within the airline and enabled them to be agile enough to adapt to the headwinds created by Covid-19.
We also uncover some of the success stories that the technology has helped to deliver in recent months and also gain an insight into how the technology was developed in-house, with the support of external vendors, by Miretab and his talented team of software engineers.