Automation Unplugged Podcast

Here are some of the topics Ron had the opportunity to discuss with Shawn Lemay:Shawn’s origin story and how he went from creating an ISP company competing with AOL to venturing into the smart home automation spaceConsumer behaviors based in the Buffalo, New York marketplace and how 2020 treated Sound & TheaterHow his business has weathered the storm caused by vendor supply chain issues.Shawn’s thoughts on the future of trade show & eventTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au159SHOW NOTESShawn is a CEDIA Registered Outreach Instructor and volunteer. He holds various vendor certifications and is an active writer with multiple published articles to his credit. Shawn got his start in IT and Computer system sales before discovering the world of smart home automation when he and his business partner attended their first CEDIA trade show event in 2004. Their Buffalo, New York-based automation company, Sound & Theater, was created to provide consumers easy-to-use, simple, and concealed smart technology throughout their homes.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Matt Cwiokoski:What ultimately led Avidia to have a 35% YOY growth in 2020How a re-brand in 2018 and strategic marketing helped raise the company's brand awareness and overall visibilityAvidia's pivot to an RMR-based approach for system service supportWays Matt has made it possible to enjoy a healthy work-life balance as a business owner with a growing companyTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au158SHOW NOTESMatt and two other colleagues founded the Chicagoland automation company, Avidia, in 2010 with a goal to create a more focused, hands-on approach to home automation. At inception, Matt managed Avidia’s programming and system design efforts. In 2018 Matt and Kamil bought their 3rd partner out and Matt assumed the role of CEO where his role involves leading the company forward through client-focused sales and marketing activities.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

This week’s After Show features Jeff Galea, Founder and President at Boca Tech and Automation. Jeff reflects on his approach and mindset behind his most recent rebrand. If you haven't already listened to the full interview, make sure to check out show #156 here on the podcast or over on our Facebook page at facebook.com/onefireflyllc. Okay, let’s jump into my conversation with Jeff Galea.

Here are some of the topics Ron had the opportunity to discuss with Jeff Galea:How a COVID inspired look behind-the-scenes for the design community turned into a successful weekly seminar seriesThe importance behind educating consumers to improve sales and communicationJeff's showroom powered by Rosewater Energy and his take on battery storage technologiesJeff's business outlook for 2021 and why he will still be focusing on recurring revenueTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au157SHOW NOTESJeff is Founder and President at Boca Tech and Automation. His team focuses exclusively on integrating luxury A/V and control systems into homes, yachts, and businesses in some of the most prestigious spaces in the United States.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Chris had the opportunity to discuss with Ron Callis:How Ron found his way into the custom integration industryRon’s unique experience being part of a human-powered submarine team while a student at Virginia TechThe One Firefly company culture and how they were able to shift to a fully remote company in 2016Ways the structure and process of EOS helped One Firefly prepare for the challenges that came with COVID-19To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au156SHOW NOTESAfter graduating from VA Tech with a degree in Mechanical Engineering, Ron started his career with Lutron Electronics. He also spent time at Crestron Electronics before he started Firefly Design Group in 2007. In 2012 the company rebranded and became the company everyone knows today as One Firefly.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Adam Pauska:Risks faced by high net worth individualsThe breakdown on insurance credits for smart home systemsInnovative technologies that benefit both the integrator and homeownerTypes of insurance products for ultra high-net-worth customersTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au155SHOW NOTESAdam is currently the Principal at AXG Advisors. Adam partners with the ultra-affluent and their other advisors to build and maintain their personal insurance portfolios, human-to-human while navigating the ever-changing insurance marketplace. Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Jason Roberts:Jason's experience buying an integration firm in 2012The dynamics of developing a winning relationship with a custom builderThe Bravas approach to manufacturer preferences throughout their different locationsJason's outlook for Bravas and our industry in 2021To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au154SHOW NOTESCurrently, with Bravas Boca Raton, Jason works with 14 other like-minded business owners to facilitate the merger that created the largest nationwide luxury A/V firm. Prior to joining the residential custom integration space, Jason spent 20 years as a software executive in the higher-education vertical.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Andrea Hoffer:Common mistakes companies make during the hiring processBest hiring practices and techniques business owners can implementWhat to expect when working with a recruitment agencyHow companies can utilize assessments both during recruiting and for ongoing team developmentTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au153SHOW NOTESAndrea Hoffer is currently CEO of Aha Recruiting Experts. Today, Andrea helps companies recruit, hire, onboard, and engage their team members across many industries and verticals. Her clear cut action steps and supportive coaching has helped businesses build their Dream Team with great results.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Angela Larson and Blair Piersall:Angela and Blair's backstory and how they transitioned into a career with SavantWays Savant pivoted their focus to provide dealers more education and training during COVID-19The idea behind creating a virtual showroom experienceThe process for dealers and the design community to schedule a virtual demo.To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au152SHOW NOTESAngela Larson currently works with Savant as Senior Vice President of Customer Operations at Savant. Blair Piersall is presently Vice President of Sales with Savant. Angela uses her 21 years of experience in the lighting control and home automation space to oversee Inside Sales, Marketing, Training, and the development of all web platform business tools, including the Savant Store. With over 20 years in the custom electronic industry, Blair leads the field sales effort as Vice President of Sales for the pro channel of Savant's domestic and international business.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

In this week’s After Show, we chat with Marc Fulker, Owner at Greenstar Technologies. Marc shares the details of how they were able to land a recent spectacular Control4 project and the importance of communication to earn a client’s trust and partnership. He also discusses their approach to capturing beautiful project imagery.If you haven't already listened to the full interview, make sure to check out show #151 here on the podcast or over on our Facebook page at facebook.com/onefireflyllc. Okay, let’s jump into my conversation with Marc Fulker.

Here are some of the topics Ron had the opportunity to discuss with Marc Fulker:The state of COVID-19 in the country of AustraliaHow Marc was able to use his showroom to change the customer experience dynamicMarc's transition from an electrician to the home automation spaceWe even got a video tour of his new showroom which is featured on our One Firefly Facebook pageTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au151SHOW NOTESMarc started Greenstar Technologies in 2011 after spending 10 years working as an electrician in the residential and industrial sectors. Today, Greenstar Technologies consists of a team of nine staff members, has been a Control4 dealer since 2016, and just recently opened a beautiful new showroom and office space in their central Melbourne location.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

In this week’s After Show, we chat with Brian Perreault, COO at Barrett's Technology Solutions. Brian sheds light on the importance of relationship building and gaining the client’s trust for any successful integration firm.If you haven't already listened to the full interview, make sure to check out show #150 here on the podcast or over on our Facebook page at facebook.com/onefireflyllc. Okay, let’s jump into my conversation with Brian Perreault.

Here are some of the topics Ron had the opportunity to discuss with Brian Perreault:Brian's near 30-year career with Barrett's TechnologyThe benefit of building relationships and being a resource for clientsWhy embracing change is crucial for the growth of a small businessHow integrating Google Ads into their marketing strategy has helped their businessTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au150SHOW NOTESAs COO with over 30 years of experience, Brian oversees all aspects of Barrett's Technology Solutions and has been instrumental in helping to guide the company to become a highly respected residential and commercial technology integration company in the greater Chicago-land area.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

In this week’s After Show, we chat with Wes Claytor, Digital Marketing Account Manager at One Firefly. Wes shares his commitment to cultivating consistency in his personal and work life through ultra-marathon running, writing, and reading. If you haven't already listened to the full interview, make sure to check out show #149 here on the podcast or over on our Facebook page at facebook.com/onefireflyllc. Okay, let’s jump into my conversation with Wes Claytor.

Here are some of the topics Ron had the opportunity to discuss with Wes Claytor:Wes' transition from the health and fitness industry into digital marketingThe importance of work/life balanceWes' thoughts on the future of our industry in 2021Principles and beliefs that lead to success in running and lifeTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au149SHOW NOTESWes Claytor is currently an Account Manager with One Firefly. Wes joined the team at One Firefly in 2019 with the goal of expanding his digital marketing toolkit to better service his clients. In addition to managing his book of business consisting of integrators located throughout North America, he also runs a personal blog.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Gregg Dixon:Gregg's approach to making 2020 their most successful yearWhat projects looked like for Gregg in 1995Major changes Gregg made to help take AV Specialists to the next levelGregg's approach to company cultureTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au148SHOW NOTESGregg Dixon founded AV Specialists upon relocation of he and his family to Florida from New York. Now 25 years later, AV Specialists is having their most successful year in company history thanks to his dedicated and growing team and a renewed focus on home construction and remodeling from his core customer base.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Jon Robbins:HTSA's sales training approachJon's view on how the recent 2020 election turnout will impact the custom integration spaceHow Jon defines leadershipHTSA membership growth and opportunitiesTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au147SHOW NOTESJon serves as Executive Director at HTSA where he crafts annual strategic business plans to help propel the organization forward. Jon is also responsible for building strong relationships with the finest technology brands and the nation’s top AV specialists. He got his start leading Hi-Fidelity House based in Philadelphia, Pennsylvania back in 1975.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

In this week's After Show, we chat with Phil Mulligan, President at Pacific Audio & Communications Hawaii, and Vice President, Pat Mulligan. Phil and Pat share with us their recruiting and hiring strategies as they have developed proof concept partnerships with local community college apprenticeship programs with a focus in Electrical and IT. If you haven't already listened to the full interview, make sure to check out show #146 here on the podcast or over on our Facebook page at facebook.com/OneFireflyLLC. Okay, let's just jump into my conversation with Phil and Pat Mulligan.

Here are some of the topics Ron had the opportunity to discuss with Phil and Pat Mulligan:Logistical hurdles faced when running a Hawaii based businessPat's time in the Army and the transition into the custom integration industryHow Pat and Phil prepare their projects for extreme weather conditionsThe Ballistic Missle scare from 2018To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au146SHOW NOTESPhil founded Maui-based integration firm Pacific Audio & Communication in 1991 to help homeowners achieve their goal of integrated home control and entertainment systems. Later in 1998, Pat joined Phil in the family business and used his military electronics experience and degree in electrical engineering to help run the CI side of the operation, including all Crestron programming. They currently run Pacific Audio & Communications together as President (Phil) and Vice President (Pat).Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

We just wrapped up recording show #145 featuring Bert Herrrero, CEO of First Priority Audio, and Joel Hernandez, their General Manager.Here, Bert shared with us how a pivotal book he read helped him focus more on the business than in the business while Joel discussed their latest sales process overhaul. If you haven't already listened to the full interview, make sure to check out show #145 here on the podcast or over on our Facebook page at facebook.com/onefireflyllc. Okay, let’s jump into my conversation with Bert Herrero and Joel Hernandez.

Here are some of the topics Ron had the opportunity to discuss with Bert Herrero and Joel HernandezCreating a balance as a family owned businessBert’s passion for re-investing in his community, including his partnerships with ministries around South FloridaHow COVID-19 has impacted First Priority AudioTheir innovative use of social media marketing to drive company growthTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au145SHOW NOTESBert and Joel are cousins running the family business, First Priority Audio. Bert started his entrepreneurial journey early, at the age of 18, installing and servicing satellite dish installations throughout South Florida. His cousin, Joel Hernandez started his own AV integration company in the early 2000’s, and later joined forces with Bert at First Priority Audio in 2014.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Welcome to the Automation Unplugged After Show! When scheduling permits, we will take some time after we record the official episode to dig a little deeper with our guest, learn more about them, their hobbies, or frankly, anything that I think you might want to learn more about.We just wrapped up recording show #144 featuring Patrick Hartman, General Manager at Diversified Systems International. Patrick shared a big idea he picked up while attending a CEDIA Business Exchange event which was inspired by the book, The Trusted Advisor, by Robert M. Galford.If you haven't already listened to the full interview, make sure to check out show #144 here on the podcast or over on our Facebook page at facebook.com/onefireflyllc. Okay, let’s jump into my conversation with Patrick Hartman.

Here are some of the topics Ron had the opportunity to discuss with Patrick Hartman:Patrick’s experience as a CEDIA volunteerRecap of the Virtual CEDIA 2020 educational offeringWhat industry events might look like in 2021Patrick’s focus on work/life balance and his participation in Spartan Races.To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au144SHOW NOTESPatrick is the General Manager of DSI, a Reno-based integration firm ten years ago, and spearheaded their residential sector. Today, Patrick’s extensive list of repeat customers reflects his trademark level of customer service from smaller projects all the way to projects that span years with budgets over $3M.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Jeff Goldstein:How Jeff’s passion for audio landed him at SonyWhat managing the radio business for Sony looked like in the late ‘80s and early ‘90sJeff’s approach to building relationships with the CI channelJeff’s experience since returning to Sony in the midst of a pandemicTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au143SHOW NOTESJeff Goldstein has decades of experience in the CI space. He currently manages Sony’s CI channel where he has been navigating the challenges and opportunities that this year has brought to our industry.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Tina Baker:The importance of company cultureBest practices around hiring the right peopleHow the hiring process has changed at One Firefly since Tina joined the teamTools One Firefly has implemented to improve their company culture as a fully remote team.To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au142SHOW NOTESTina joined One Firefly in the beginning of 2020 with a proven track record of implementing programs that focus on company culture and improving employee satisfaction. Her responsibilities encompass all areas of Human Resources such as talent acquisition, performance management, benefits enrollment, and employee engagement.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Welcome to the Automation Unplugged After Show! When scheduling permits, we will take some time after we record the official episode to dig a little deeper with our guest, learn more about them, their hobbies, or frankly, anything that I think you might want to learn more about.We just wrapped up recording show #141 featuring Harshul Parikh, CEO & Founder at Trescent Lifestyles. Harshul shared advice on how he approaches selling to high-networth clients including Bollywood movie stars and billionaires and he provides some fun details around a recent $1 million+ 2-channel stereo system. If you haven't already listened to the full interview, make sure to check out show #141 here on the podcast or over on facebook.com/onefireflyllc. Ok, let’s jump into my conversation with Harshul Parikh.

Here are some of the topics Ron had the opportunity to discuss with Harsul Parikh:Harshul’s role in bringing a CEDIA chapter to IndiaHow the custom integration space has been impacted due to COVIDHarshul’s thoughts on the potential boom that will come from the increased interest in smart home automationAn exciting AI software Harshul and his team are working on to make projects more seamless for Integrators and the design-build communityTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au141SHOW NOTESHarshul founded Trescent Lifestyles in 2006 after he returned to India following a career stint in Silicon Valley. Harshul is a founding member of CEDIA India and has been instrumental in bringing CEDIA into the country. Since its founding, Trescent has grown to a team size of 35 employees and completed residential projects over 100,000 sq. ft with budgets of $2.5+ million USD.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Welcome to the Automation Unplugged After Show! When scheduling permits, we will take some time after we record the official episode to dig a little deeper with our guest, learn more about them, their hobbies, or frankly, anything that I think you might want to learn more about.We just wrapped up recording show #140 featuring Jesse Silva, Owner at The PAVE. Jesse shared with us how he was able to score a unique project in the luxury mobile home space with the builder, Cavco, thanks to social media.If you haven't already listened to the full interview, make sure to check out show #140 here on the podcast or over on Facebook on our channel. Let’s jump into my conversation with Jesse Silva.

Here are some of the topics Ron had the opportunity to discuss with Jesse Silva:The impacts of COVID-19 on Jesse’s businessThe PAVE doubling their growth since 2019Innovative ways Jesse has expanded their reach and customer acquisition through social mediaManufacturers that embody “exceptional support” and how it has helped Jesse and his team growTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au140SHOW NOTESJesse founded The ProView Audio Video Experience out of Phoenix, Arizona in 2009 as a side hustle while still in college. The PAVE is now known nationally and internationally for their creative use of social media to stay connected with their clients, showcase their work, and to drive business development efforts.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Welcome to the Automation Unplugged After Show! Every week, we will take some time after we record the official episode to dig a little deeper with our guest, learn more about them, their hobbies, or frankly, anything that I think you might want to learn more about.We just wrapped up recording show #139 featuring Michael Cogbill, Principal at REV2 Consulting. Here on the after show, Michael shares with us his top takeaways on how to approach the pre-drywall walk through phase with clients to gain their buy-in on device types and locations. He also shares a fun story about his experience working with Celine Dion and her late husband, René.If you haven't already listened to the full interview, make sure to check out show #139 here on the podcast. Let’s jump into my conversation with Michael Cogbill.

Here are some of the topics Ron had the opportunity to discuss with Michael Cogbill:The early days of custom integration in the 80’s and early 90’sHis experience working on a project for Bill Gates’ Seattle homeCEDIA initiatives Michael is most excited aboutMichael’s predictions for the future of our industryTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au139SHOW NOTESMichael is currently Principal at REV2 Consulting, on the CEDIA Board of Directors, and a new member of NEC’s Code Panel 3. Throughout his career, Michael has been involved in several startups, maintained a private consultancy for high net-worth homeowners, and was proudly involved in CEDIA since its founding.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Murray Kunis:* Murray’s thoughts on the first 2020 Presidential Debate* Murray’s experience with installing America’s first home THX system* His recommendations for business just getting started in the custom integration industry.* Murray’s thoughts on the current state of our industry and what 2021 might have in storeTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au138SHOW NOTESMurray is currently President of Future Home, which he founded in 1990 out of the demand from his clients for help with their home technology. Murray Kunis got his start in the music industry where he worked with top names. He was also one of the founding integration firms of the trade organization CEDIA.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Welcome to the Automation Unplugged After Show! Today, we're taking some time after the live show to talk with Matt Fowler, Co-Owner and Director of Operations of HomeTroniX.Before joining HomeTroniX, Matt spent some of his career in the wine industry. In this aftershow chat, Matt shares with us his experience working with Total Wine and even gives us some of his favorite wine recommendations.If you haven't already listened to the full interview, make sure to check out show #137 here on the podcast. Let’s jump into my conversation with Matt Fowler.

Here are some of the topics Ron had the opportunity to discuss with Matt Fowler:How Matt’s time in the Marine Corps impacted his role as a leaderHow to grow and scale an integration firmHomeTroniX’s growth during COVIDMatt’s approach to marketing and creating a strong digital presenceTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au137SHOW NOTESMatt Fowler is Co-Owner and Director of Operations with HomeTroniX of Arkansas LLC. In 2019, with the company at a crossroads between growing at a faster rate or keeping the status quo, Matt agreed to join the family business as an executive with the goal of growing and scaling the integration firm.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Welcome to the Automation Unplugged After Show! Today, we're taking some time after the live show to talk with Josh Willits, President at Portal. While many of you may know Josh for his career in the custom integration channel, he also has a passion for coffee that has led him to join the coffee roasting business. In this after show chat, Josh shares with us his passion for coffee and how he came to know of The Lonely Monk Coffee Roasting business. If you haven't already listened to the full interview, make sure to check out show #136 here on the podcast. Let’s jump into my conversation with Josh Willits!

Here are some of the topics Ron had the opportunity to discuss with Josh Willits:Josh experiences in the CI industry that ultimately led to his role as President of Portal.Portal’s turnaround strategy deployed in May 2019 that saved the companyProposal trends during that last 6 months including the amazing growth since JuneJosh’s thoughts on the rest of 2020 and the future of our industryTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au136SHOW NOTESJosh Willits got his start in AV by selling speakers online out of his college dorm room. He spent years running operations at an integration firm before taking on the role of Director of Operations at Jetson Systems, a Crestron CSP. Later in 2012, he founded Invenshare, a website for dealers to buy, sell, and trade excess inventory, before merging his business with SupplyStream two years later. Josh helped rebrand the company that is now known as Portal where he currently serves as President of the company.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Jeff Brewer:Leadership strategies Jeff learned while working for the late Steven Covey where he was Master CertifiedThe James Loudspeaker acquisition and their approach to their rep networkWays Jeff and his team are leveraging virtual trainings and meetings to strengthen relationshipsExclusive announcement regarding the new Sonance Invisible Speaker SeriesTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au135SHOW NOTESJeff Brewer is Vice President of Sales at Sonance & James Loudspeaker. His background includes working for companies including Best Buy for Business as their VP and Sr. Director and even for the late Steven Covey. Since joining Sonance and James Loudspeaker in 2012, Jeff has led their sales directors team and currently coaches over 100 Sonance & James Loudspeaker Representatives.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Taylor Whipple:His rewarding time as a Peace Corps Volunteer in West Africa - he even spoke to us in Wolof!Taylor’s start in the music industry where he spent some time working for Madonna’s music label before he decided to go back to school to pursue his MBA in Finance.How an analytical approach to brainstorming ideas has helped further empower One Firefly’s growthOne Firefly receiving a placement on the 2020 Inc. 5000 listTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au134SHOW NOTESTaylor Whipple is Vice President of Operations & Finance. Having just celebrated his 7 year anniversary with One Firefly, Taylor has been responsible for overseeing the organization's financial and production management.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Jeremy Elsesser:Jeremy’s 16 year career track at Level 3 Audiovisual, leading to his achieving the position of President of the company in 2017The importance of company culture and hiring for passionThe transition from Commercial Integrator over to Managed ServicesThe acceleration of software and cloud based communication platform solutions for the new global focus on work from home environmentsTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au133SHOW NOTESJeremy's sixteen-year career at Level 3 Audiovisual has led him to his current position there as President of the company. Jeremy has been in the technology industry for nearly 20 years and has worked on a broad range of projects, including broadcast, production, and communications for higher education, corporate, healthcare, and hospitality clients. Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Paul Lopez:What experiences led Paul to opening his own integration firm.What it’s like being a Dolphins fan living in DallasPaul’s transition from a majority commercial focus pre-covid to a majority residential focus post covid.Why Integrated Lifestyles chose to join the ProSource buying groupTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au132SHOW NOTESPaul started pulling cable in attics 20 years ago and worked his way up to the ranks as he now runs Dallas-based custom integration firm, Integrated Lifestyles where they focus on creating a collaborative work environment with a “client first” approach.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Ryan Anderson:Ryan’s past experience as a racecar driver with FerrariThe Bravas acquisition strategy to purchase 50 integration firms over the next 5 years.Defining the “Why” for both Bravas and the CI Industry. Ryan’s thoughts about this new-era of event cancellations and more focused department training eventsTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au131SHOW NOTESRyan gained his current role of CEO of Bravas in 2018. Previously, he was the founder of Kansas City smart home integration firm, Elevated Electronics. Today, Elevated Electronics is now the KC Bravas location.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Shaun Schuetz:Shaun’s background and how he got into the consumer electronics industryCultural differences Shaun encountered during his four years in AsiaShaun’s love for Star Wars and how he was able to do charity work with the Star Wars Costuming Community, 501st Legion while in Taiwan and now throughout the US.Shaun’s thoughts on CEDIA 2020 going virtualTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au130SHOW NOTESShaun joined AudioQuest in 2012 with the opportunity to live in Taipei for four years representing their distributors throughout Asia. In 2016, Shaun and his family moved back to the States and has held multiple positions including his current role as AudioQuest's VP of Sales for the Americas.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Ken Vanemon:Status of the audio video marketplace in New York City.Ken’s strategies to stay sane while taking care of clients during these strange timesKen’s thoughts on whether sales people are born or madeHow Crestron Home is helping dealers create a more customizable smart home systemTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au129SHOW NOTESKen is currently Sr Regional Sales Manager for Sapphire Marketing. With over 25 years of experience in the Consumer Electronics Industry, Ken has worked in various roles from Operations Manager at Best Buy to Independent Manufacturers Sales Rep at JVC.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Rusty Deeble:The positive impact that the ProSource Dream Theater Makeover Contest has had on Digital InstallersWays Rusty gives back to his clients and community by offering their showroom as an event spaceRusty’s recent experiences with homeowners ready to invest into their property such as outdoor spaces and home officesRusty’s love of MMA and WrestlingTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au128SHOW NOTESRusty is President of Digital Installers which he founded in 2001. Since inception, he has worked hard to make his customers happy by providing friendly, professional, and clean custom audio/video installations regardless of project size.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Wim De Vos:Changes throughout Europe that Wim, his business, and clients have experienced since AprilWhether America’s political and economic climate will affect the European marketWim’s approach to digital transformation as his business re-opens and why he has decided to re-think his business as if it were a start-upInspiring books Wim has been reading in light of COVID and the resurgence of the Civil Rights Movement in the United StatesCatch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLCTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au127SHOW NOTESWim is currently over his European firm, Genesis Home Technology. His self proclaimed title is "Thunder Lizard." Genesis has been growing for over 10 years and offers design, training, and marketing solutions with its premium branded products to a select network of 300 certified installation partners in France, Italy, Spain, and Portugal.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Maryellen Oswald:How Maryellen got her start in Consumer Electronics with Widescreen MagazineThe potential permanent move to virtual meetings, demonstrations and trade eventsInsider look at the benefits of being featured in a publication such as Connected Design MagazineMaryellen’s thoughts on the current state and future of our industryCatch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLCTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au126SHOW NOTESMaryellen has 22 years of experience in consumer publication. She and her team at Connected Design Magazine work to build bridges and create networking opportunities between technology professionals and the design & build community.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Kyle Steele:How the Global Wave Integration wellness showroom has transformed due to COVIDWhat the last 90 days have looked like for Global Wave Integration as a California-based business with job sites located around the US.Kyle’s thoughts on the industry’s role on approaching conversations around raceKyle’s strategies around building strong teams using personality types as a rubric for team composition.Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLCTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au125SHOW NOTESKyle Steele started California-based Global Wave Integration in 2004, after gaining experience working for two southern California based integration firms. Today, Global Wave Integration has completed projects that span from the West Coast to the Middle East.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Steve Haas:Steve’s origin story and his transition into the high-end residential spaceSteve’s approach to educating end-users and integrators about home audioChanges Steve and his team are making in light of COVID, such as offering webinars revolving residential acousticsThe importance of having conversations around race and Steve’s plans to bring in more diversity into our industryCatch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLCTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au124SHOW NOTESSteve Haas is the CEO and Principal Consultant at SH Acoustics. Over the last two decades, Steve has brought the quality audio experience into the high-end residential market where he works with homeowners, architects, interior designers, builders, and technology integrators to help keep sound quality and control top of mind.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Alex Camara:Alex’s backstory in technology startups before acquiring Audio ControlAlex's thoughts on approaching conversations within the workplace revolving race and creating a safe space for all employeesAudio Control’s “restart” message means in light of COVD-19How demand for “home entertainment” has increased and what he is seeing in demand for audio control solutions throughout the country.Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au123SHOW NOTESAlex joined Seattle based Audio Control in 2011 and ultimately acquired the company in 2013. Alex and his team of obsessive audio experts focus on designing, engineering, and manufacturing in the USA some of the most innovative, high-performance audio solutions for residential, commercial, and automotive markets.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Here are some of the topics Ron had the opportunity to discuss with Ariel Gutierrez:The origin story behind Polaris ControlsAriel's reaction to the Savant acquisition of GE LightingThe impact COVID-19 has had on the Latin American economy and currenciesThe webinar and podcast strategy launched by Polaris Controls to better help their dealersCatch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au122SHOW NOTESIndustry leader in the Latin American and Caribbean markets, Ariel Gutierrez, President of Polaris Controls, uses his background in engineering and construction to bring a unique perspective on the smart home experience.Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.