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Audio Branding

Audio Branding

Keeping a consistent sound in how you present your company really is the "hidden gem" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key!

Jodi Krangle

327 episodesEN

Show overview

Audio Branding has been publishing since 2020, and across the 6 years since has built a catalogue of 327 episodes. That works out to roughly 160 hours of audio in total. Releases follow a weekly cadence.

Episodes typically run twenty to thirty-five minutes — most land between 25 min and 34 min — and the run-time is fairly consistent across the catalogue. It is catalogued as a EN-language Education show.

The show is actively publishing — the most recent episode landed yesterday, with 40 episodes already out so far this year. Published by Jodi Krangle.

Episodes
327
Running
2020–2026 · 6y
Median length
30 min
Cadence
Weekly

From the publisher

Keeping a consistent sound in how you present your company really is the "hidden gem" of marketing. But audio or sonic branding influences us in many different ways and in many different places within our lives. Education is key! I explore that here, both with my own observations and by interviewing knowledgeable professionals in the field of advertising, marketing, music, technology and science. Want to be a guest on Audio Branding? Do you contribute something unique to the world of sound? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/jodikrangle and we'll talk. This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Latest Episodes

View all 327 episodes

Healing Power of Music and Emotional Storytelling with Matt Borck

Oct 7, 202634 min

Listening in Marketing: Why Sound Builds Trust with Matt Borck

Sep 30, 202634 min

Sonic Identity: How Brands Build Recognition Through Sound | Sami El-Quqa

Sep 23, 202622 min

Sonic Branding Strategy: Culture, Identity & Rollout | Sami El-Quqa

Sep 16, 202625 min

Songwriting Mentorship with Greig Watts: Persistence and Rejection

Sep 9, 202632 min

Songwriting for Eurovision and Global Music Markets with Greig Watts

Sep 2, 202636 min

Sound Design with Robin Gulcher: Why Great Audio Matters

Aug 26, 202629 min

Sound Design for Storytelling with Robin Gulcher

Aug 19, 202628 min

Sound in Advertising: Emotion, AI, and Creative Risk with Laney and Matt McCormick

Aug 12, 202630 min

AI in Music Licensing with Laney and Matt McCormick

Aug 5, 202634 min

Sonic Branding: Why Podcast Engagement Beats Downloads | Neil Cowling

Jul 29, 202630 min

Branded Podcasts: How Brands Earn Attention and Build Trust | Neil Cowling

Jul 22, 202637 min

Voice Resonance: How Gravitas Builds Trust with Cynthia Zhai

Jul 15, 202629 min

Leadership Voice: How to Sound Calm in Uncertain Times with Cynthia Zhai

Jul 8, 202633 min

Music in Film: Why the Wrong Score Changes Everything | Jayson Johnson

Jul 1, 202625 min

Film Sound Design: Why Bad Audio Makes Audiences Leave | Jayson Johnson

Jun 24, 202624 min

Sonic Branding: How Sound Shapes Customer Experience with Caitlyn Trevor

Jun 17, 202637 min

The Neuroscience of Sound: How Audio Shapes Emotion with Caitlyn Trevor

Jun 10, 202632 min

AI in Sound Design: Human Creativity vs Technology | Rune Eskildsen – Part 2

Jun 3, 202631 min

Sound Design in Video Games: From Sci-Fi to Immersion | Rune Eskildsen – Part 1

May 27, 202630 min
Copyright 2026 Jodi Krangle