45. Transforming Passion for Fitness Marketing into a Career Empire as a Busy Mom With Tori Johnston
AND/BOTH Podcast - Real Conversations, Shared Experiences, and the Community You've Been Missing · Dr. Ashley Blackington
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Show Notes
In this episode, we sit down with Tori Johnston, a marketing consultant and former CMO for top fitness brands like SoulCycle and Exponential Fitness. Tori shares her career journey from corporate marketing to consulting, while balancing her role as a mom to a three-and-a-half-year-old. She talks about the challenges of managing work and family life, the transition from city living to suburban life, and her experiences navigating the demands of being a female executive during the COVID-19 pandemic.
Key Questions Tori Answered:
- How did Tori transition from corporate marketing to consulting in the fitness industry?
- What are the biggest challenges she faces balancing her professional career and motherhood?
- How has her experience as a female executive influenced her views on workplace flexibility for moms?
- What advice does Tori have for moms balancing early parenthood with maintaining a career?
Key Takeaways:
- Tori shares how she integrates fitness and reading into her busy schedule to stay grounded and find balance.
- She discusses the importance of having strong support systems for working moms, both at work and in society.
- Tori highlights how building a strong community around family life is crucial, especially for raising children.
- Flexibility, self-care, and realistic expectations are key to managing a demanding career and family life.
Join us to learn how Tori Johnston manages her thriving fitness marketing career while balancing the demands of motherhood.
Connect with Ashley:
Website: https://www.ashleyblackington.com
Dovetail® App: https://apps.apple.com/us/app/dovetail-app/id6744341822
Instagram: @andboth_podcast