Episode 154
Orangetheory's Chief Brand Officer on collaborating with Steve Aoki and other marketing strategies
Ad Age Marketer's Brief · Ad Age
March 23, 202220m 59s
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Chief Brand Officer Kevin Keith discusses the fitness chain's upcoming classes with music curated by DJ Steve Aoki, its "More Life" marketing campaign, competition and more.