Episode 119
McCormick's Alia Kemet on spicing up in-house marketing
Ad Age Marketer's Brief · Ad Age
July 7, 202123m 13s
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Show Notes
Food marketer McCormick hops on social media trends and produces content quickly thanks in large part to the team led by Alia Kemet, VP of creative and digital marketing. She shares details on a new product launch and how the marketer is saving millions by doing more work in-house.