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#91 - Telling crispy customer stories and using unexpected honesty (Nick Casale, Director of Sales @ Sendoso)

#91 - Telling crispy customer stories and using unexpected honesty (Nick Casale, Director of Sales @ Sendoso)

FOUR ACTIONABLE TAKEAWAYSSet the ground rules for your prospect’s competitive evaluation (sell the model)Lean on your winning zones & the prospect’s priorities, then identify where competitors fall short.Gain traction against incumbents by explaining why market leaders are playing the game wrong.Tell relatable, crispy customer stories by painting the specific people and their journeys.PATH TO PRESIDENT’S CLUBDirector of Sales @ SendosoFirst Sendoso Sales hire and employee #3Former SDR & AE @ TalkdeskRESOURCES DISCUSSED:Time is running out to register for our upcoming 30MPC Live webinar.Download our exclusive cold calling battlecard by signing up for the newsletter.Efficiently and effectively engage prospects with Outreach to drive more pipeline, close more deals.Gong improves your win rates, starting with their Discovery Cheat Sheet + our top discovery tactics.Share demos, proposals, and customer stories that push opportunities over the finish line with Vidyard. See our top video tips + use promo code 30MPC to upgrade to a Pro account free for 30 days. Dooly instantly syncs notes to Salesforce and automatically adds contacts to accounts. Access the sales template we use to qualify and close more deals, faster.Automate conversational texting for the entire customer journey with Skipio. Check out our best practices for texting prospects.HELP US OUT!What do you love about our podcast? Please consider leaving a rating and review for the show. We always enjoy reading your comments and feedback!

30 Minutes to President's Club | No-Nonsense Sales

January 12, 202233m 45s

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Show Notes

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FOUR ACTIONABLE TAKEAWAYS

  • Set the ground rules for your prospect’s competitive evaluation (sell the model)
  • Lean on your winning zones & the prospect’s priorities, then identify where competitors fall short.
  • Gain traction against incumbents by explaining why market leaders are playing the game wrong.
  • Tell relatable, crispy customer stories by painting the specific people and their journeys.


PATH TO PRESIDENT’S CLUB

  • Director of Sales @ Sendoso
  • First Sendoso Sales hire and employee #3
  • Former SDR & AE @ Talkdesk


RESOURCES DISCUSSED