#81 - Mapping out your demo during the discovery call to drive the ‘aha’ moment (Will Lui, CRO @ Pairsoft)

Will shares innovative ways to run demo and discovery calls. He explains why you might want to pitch on a discovery, and how to handle that one attendee that asks 438 different questions on the demo.======================Four Actionable Takeaways: * Tie each feature you demo to the discovery, then an example, then a use case so it really sticks.* Give examples of how existing customers with similar pain points are using your tool.* Avoid the deep-cut discovery with outbound prospects, present your thesis and let them react.* Once you get to power, immediately leverage them into a demo with the entire team for credibility.======================Will’s Path to President’s Club:* CRO @ Pairsoft* Former Director of Strategy and Operations @ Adobe Workfront======================Outreach: Efficiently and effectively engage prospects to drive more pipeline, close more deals: https://click.outreach.io/30mpc======================Gong: Improve your win rates, clone your best sellers: gong.io/30mpc======================Vidyard: Free Screen Recording and Video Creationists: https://www.vidyard.com/30mpc======================Dooly: Instantly stop your CRM suffering: https://refer.dooly.ai/30mpc-page/======================Skipio: The Sales Rep's Playbook for Texting in the Sales Process: https://www.skipio.com/30mpc======================Focus Areas: Demo, Discovery

30 Minutes to President's Club | No-Nonsense Sales