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#59 - Optimizing your prospecting by skipping the jargon and using effective research (Charlotte Johnson, SDR @ SalesLoft)

#59 - Optimizing your prospecting by skipping the jargon and using effective research (Charlotte Johnson, SDR @ SalesLoft)

If you’ve been sending emails that start with “Armand, I noticed that…”. You might want to give this one a listen. Charlotte walks through how she books more meetings by leveling with her prospects and jumping right to their challenges.======================Four Actionable Takeaways: * Cut out all the useless fluff from your emails and get right into your research. * Start the video on your research - the whiteboard intros aren’t getting the job done.* Get creative with your email by screenshotting your research and including it in the body.* Lead with context when cold calling to establish credibility and generate more conversation.======================Charlotte’s Path to President’s Club: * SDR @ SalesLoft* Host of Sales Development Sounbites======================Outreach: Efficiently and effectively engage prospects to drive more pipeline, close more deals: https://click.outreach.io/30mpc======================Gong: Improve your win rates, clone your best sellers: gong.io/30mpc======================Vidyard: Free Screen Recording and Video Creationists: https://www.vidyard.com/30mpc======================Dooly: Instantly stop your CRM suffering: https://bit.ly/3kSahgE ======================Skipio: The Sales Rep's Playbook for Texting in the Sales Process: https://www.skipio.com/30mpcFocus Areas: Sales Process, Prospecting

30 Minutes to President's Club | No-Nonsense Sales

June 9, 202129m 13s

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Show Notes

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Four Actionable Takeaways: 

* Cut out all the useless fluff from your emails and get right into your research. 

* Start the video on your research - the whiteboard intros aren’t getting the job done.

* Get creative with your email by screenshotting your research and including it in the body.

* Lead with context when cold calling to establish credibility and generate more conversation.

======================

Charlotte’s Path to President’s Club: 

* SDR @ SalesLoft

* Host of Sales Development Sounbites


RESOURCES DISCUSSED