#398 - The Science of Sales Training & What Top Teams Do Differently | 30MPC Playbook
30 Minutes to President's Club | No-Nonsense Sales
December 12, 202429m 28s
Audio is streamed directly from the publisher (pdst.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Mark and Armand walk through the steps needed to provide effective ongoing training to your sales team.
ACTIONABLE TAKEAWAYS
- Use a capability & cognitive load matrix to decide what to focus your training on
- The best person for the job to be running that training and sales enablement is the most respected rep or manager on the team
- Train your managers before you train your teams
- Establish existing weekly rhythms then drop the reinforcement into one of those existing rhythms so you're not adding new meetings
RESOURCES DISCUSSED