#313 - Prospecting Technical Buyer Personas and LinkedIn Outreach (Robin De Vries, MongoDB)
30 Minutes to President's Club | No-Nonsense Sales
June 18, 202433m 30s
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Show Notes
FOUR ACTIONABLE SALES TAKEAWAYS
- When looking for intel on an account, consider reaching out to ex-employees for insider info
- Record simple videos, dont be corny, send them natively on LinkedIn
- Don't over-do personalization, weigh the cost/benefit of putting in extra work into your outreach
- All personas exist on LinkedIn, don't write it off as a prospecting channel
PATH TO PRESIDENT’S CLUB
- Regional Sales Director @ MongoDB
- Snr Team Lead High Tech Account Executive @ MongoDB
- High Tech Account Executive @ MongoDB
- Enterprise Account Executive @ Ivanti
RESOURCES DISCUSSED