
#310 - Unconventional Approaches to Cold Calling (Matthew Mazankowski, Boomerang
30 Minutes to President's Club | No-Nonsense Sales
June 11, 202431m 59s
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Show Notes
Free Guide: 3 Tactics to Drive Mid-Funnel Deals to Close
FOUR ACTIONABLE SALES TAKEAWAYS
- Do not spend excessive time researching when sometimes calling the account may be the fastest way to get information
- Be like the restaurant that is calling you to make a reservation to avoid no shows, send reminders, and set an agenda ahead of time
- When telling a customer story describe the persona who felt the problem, the annoyances they felt, the scenery they were in when they felt the problem, and the emotions they felt
- If confirming a meeting within one week send a reminder the day before if confirming a meeting more than a week out do a 1 week and day before reminder
PATH TO PRESIDENT’S CLUB
- VP of Sales @ Boomerang
- Chief Revenue Officer @ Table Needs
- VP of Fundraising & Business Development @ Table Needs
- Head of Sales & Business Development @ Table Needs
RESOURCES DISCUSSED