#308 - Coaching SDR Teams and SDR Leaders (Melissa Lui, AirGarage)
30 Minutes to President's Club | No-Nonsense Sales
June 6, 202433m 7s
Audio is streamed directly from the publisher (pdst.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
FOUR ACTIONABLE TAKEAWAYS
- Structure your SDR 1:1 as follows, start with their agenda and what's top of mind for them, then do a pipe review for accounts they intend to book, then review a good & bad call, finally talk about their career goals
- Set the expectation with your SDR they need to drive the agenda from onboarding onwards
- Do a SDR forecast by reviewing cold (not contacted), warm (contacted and qualified), and hot (contacted, qualified, and some interest)
- Train team on process, probing, and provoking GAP Questions by asking them to write down all the problems their buyers may be facing, then work backwards to outline the questions they can ask to uncover them
PATH TO PRESIDENT’S CLUB
- Head of Sales Development @ AirGarage
- Director of Sales Development @ ServiceTitan
- Senior Sales Manager @ ServiceTitan
- Sales Development Manager @ ServiceTitan
- Sales Development Manager @ ChowNow
RESOURCES DISCUSSED