#26 - Let your customers out of the deal and get to the truth without your smelly commission breath (Josh Braun, Founder at Josh Braun Sales Training)
Josh Braun takes us through crispy value propositions, Chris Voss-style objection handling, and helps us find the truth in sales.Four Actionable TakeawaysDetach from the outcome and just focus on finding the truthUse an accusation audit when asking questions: “Would it be ridiculous if…”Use “Have you given up on _____” as your one sentence breakup emailMirror the last three words of an objection, then label it with “sounds like ___”Josh Braun’s Path to President’s Club:Founder, Josh Braun Sales TrainingHead of Sales, BasecampVP of Inside Sales, Jellyvision======================Outreach: Efficiently and effectively engage prospects to drive more pipeline, close more deals: https://click.outreach.io/30mpc======================Gong: Improve your win rates, clone your best sellers: gong.io/30mpc======================Vidyard: Free Screen Recording and Video Creationists: https://www.vidyard.com/30mpc======================Dooly: Instantly stop your CRM suffering: https://bit.ly/3kSahgE ======================Skipio: The Sales Rep's Playbook for Texting in the Sales Process: https://www.skipio.com/30mpcFocus Area: Sales Process
30 Minutes to President's Club | No-Nonsense Sales
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Show Notes
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Four Actionable Takeaways
- Detach from the outcome and just focus on finding the truth
- Use an accusation audit when asking questions: “Would it be ridiculous if…”
- Use “Have you given up on _____” as your one sentence breakup email
- Mirror the last three words of an objection, then label it with “sounds like ___”
Josh Braun’s Path to President’s Club:
- Founder, Josh Braun Sales Training
- Head of Sales, Basecamp
- VP of Inside Sales, Jellyvision
RESOURCES DISCUSSED