
#259 - How to Roll with ANY Objection in a Cold Call (Sara Plowman, Pareto)
30 Minutes to President's Club | No-Nonsense Sales
February 20, 202433m 4s
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Show Notes
Register for the Tactic Teardown on how to beat any objection in a cold call.
FOUR ACTIONABLE TAKEAWAYS
- Use “That’s exactly why I called.” When your prospect shares a problem or a priority that they have, make that your reason for booking a meeting and go right in for the close on the cold call.
- Call nine before nine, and five after five. Those early morning and evening dials can be some of the best ways to increase your connect rate with hard-to-reach prospects.
- After your opener, go through the parts of your pitch, but end with an open-ended question.
- You can either go into “That’s why we should meet” if they give you those three priorities or roll with the objection - “Let me tell you how we work alongside and supplement a recruiter.”
PATH TO PRESIDENT’S CLUB
- Senior Business Development Manager @ Pareto
- Senior Account Executive @ Pareto
- Account Executive @ Pareto
- Business Development Representative @ Pareto
RESOURCES DISCUSSED