#161 - Club Playbook: Scaling email personalization (Charly Johnson)
Club Playbook: Scaling email personalization (Charly Johnson)
30 Minutes to President's Club | No-Nonsense Sales
April 4, 202313m 15s
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Show Notes
Download Charly Johnson’s Cold Email Drip Templates
ACTIONABLE TAKEAWAYS
- Section 1 - Research: Have the top 5 things you look for ready to go and jot down the templates you’ll use for each.
- Section 2 - Trigger Templates: Create scalable templates for each trigger - do it with your team to create a pool of common templates you can pop in.
- Section 3 - Deposits: Apply the same concepts above to create ‘deposit’ templates that don’t always take value, they give it back.
PATH TO PRESIDENT’S CLUB
- Account Executive @ Salesloft
- Team Lead, Sales Development @ Integrate
- SDR @ Akkroo, an Integrate company
- Enterprise SDR @ PatSnap
RESOURCES DISCUSSED