#138 - Creating and accelerating your emails (Kyle Coleman, SVP, Marketing @ Clari)
Use the 3x3 recap email: List the top 3 takeaways from the meeting, followed by the top 3 next steps.
30 Minutes to President's Club | No-Nonsense Sales
November 9, 202232m 19s
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Show Notes
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FOUR ACTIONABLE TAKEAWAYS
- Read your emails out loud before you send them. Use contractions and shorter sentences to sound less robotic.
- Speak the language of your target persona. Tie the problems of that persona to the company priorities.
- Use the 3x3 recap email: List the top 3 takeaways from the meeting, followed by the top 3 next steps.
- When phrasing the top takeaways, make it SHORT and focus most of your summary on the problem.
PATH TO PRESIDENT’S CLUB
- SVP, Marketing @ Clari
- Co-founder @ SDRDefenders
- Sr. Director, Sales Development & Optimization @ Looker
- Account Executive @ gyro
RESOURCES DISCUSSED