#118 - Hall of Fame: Sarah Brazier
Leverage up by reaching out to ICs, then getting referrals to the VPs
30 Minutes to President's Club | No-Nonsense Sales
July 4, 202229m 9s
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Show Notes
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FOUR ACTIONABLE TAKEAWAYS
- Write like a human - especially in your Linkedin DMs. No over-formal language.
- Leverage up by reaching out to ICs, then getting referrals to the VPs.
- Tell them it’s a cold call, then ask permission to sell before ya start selling.
- Use permission-based selling in your upfront contract. Get the buy-in on the agenda.
RESOURCES DISCUSSED