From Hobby to Business: Denise Jordan's YouTube Journey

In this conversation, Dusty Porter interviews Denise Jordan, a successful YouTube creator who specializes in homemaking content. Denise shares her journey from starting a blog to creating a thriving YouTube channel with nearly 90,000 subscribers. She discusses the importance of community engagement, monetization strategies, and the evolution of her content. Denise emphasizes the significance of understanding analytics, responding to audience questions, and the value of live streaming. She also offers advice for aspiring creators, particularly regarding the importance of building an email list and creating digital products.

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About Denise:

I teach traditional homemaking for today's homemakers. That includes cooking, cleaning, laundry, and gardening. These are all skills embedded in homemaking and I've spent more than 50 years mastering various components of the task.

My YouTube journey started about eight years ago. My first YouTube channel was called Makeup on Aisle 64 and I talked about makeup for the mature woman. When I determined that makeup was limiting, I changed to This and That with Denise Jordan. On this channel, I talked about a little of everything. I joined a bunch of collabs and improved my skillset in regards to video creation, editing, story telling, the whole nine yards.

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YouTube /// Website