
Money and Me: What brands can learn from super-apps
Your Money with Michelle Martin · MONEY FM 89.3
October 30, 202318m 21s
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Show Notes
A recent report by Forrester says future consumer digital experiences will be both more invisible and immersive .
Michelle Martin speaks to Xiaofeng Wang, Principal Analyst, Forrester about what the future holds for super-apps and mobile apps and whether companies should be investing in building super-apps or turn their attention elsewhere for engagement?
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