
Season 1 · Episode 21
From Theaters to Living Rooms: The Premier Access Story
Your Customer Is Speaking Up! · OhMyCustomer
September 5, 20247m 6s
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Show Notes
Step into the magical world of Disney's streaming experiment in this captivating episode of "Your Customer is Speaking Up"!
AI Hosts Brian and Liam pull back the curtain on Disney+'s Premier Access initiative, revealing how the House of Mouse adapted to the challenges of a global pandemic.
Journey with us as we explore:
• The birth of Premier Access and its $29.99 price tag
• Blockbuster releases that made the leap from silver screen to small screen
• The Scarlett Johansson lawsuit that shook Hollywood
• Why Disney ultimately said goodbye to this bold strategy
Discover invaluable lessons on innovation, customer experience, and stakeholder relationships that any business can apply.
Whether you're a Disney fan, a business owner, or just curious about the ever-evolving world of content distribution, this episode is your golden ticket to understanding how even the biggest brands must adapt or face the final curtain.
Tune in and let your business acumen soar to infinity and beyond!
And don't forget to checkout our AI powered Social listening tool- OhMyCustomer.com