139: Marketing to Gen Y and Gen Z with Millennial Marketing Guy Jeff Fromm
Young Wealth by The Jason Hartman Foundation · Jason Hartman
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Show Notes
Jason Hartman talks with Jeff Fromm, the Millennial Marketing Guy, about the differences between Gen Y and Gen Z. While the two generations are close in age, they are incredibly different when it comes to advertising, so it's crucial that you know the difference in the two. Jeff explains how those differences will impact society at large and certain industries specifically.
Key Takeaways:
[3:16] Gen Z are NOT Millennials to the 2nd degree. They're more like Gen X
[6:48] Some of the big differences between Gen Y and Gen Z
[15:22] Gen Z and Y both like to be involved with companies that support their causes, but there are some differences
[19:30] Will the Millennials and Gen Zers have interest in the McMansions that were built?
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