Value perception - with Paul Mencel
Will Sampson talks about the importance of how value is perceived when it comes to successful pricing. His guests is Paul Mencel, founder and CEO of the Philadelphia Table Company. While others said it can’t be done today, Mencel successfully created a thriving new small furniture manufacturing company based on craftsmanship and a high-value proposition for customers.
Woodworking Network Podcast · Paul Mencel
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Show Notes
This episode of the Woodworking Network podcast was sponsored by FDMC magazine. FDMC magazine is your vital source of information to improve your woodworking business. Whether it is keeping you apprised of the latest advances in manufacturing, helping you solve your wood technology problems with Gene Wengert, or inspiring you with case histories about successful businesses and best practices, FDMC magazine is there to be the sharpest business tool in your shop. Learn more and subscribe for free at woodworkingnetwork.com/fdmc.
Woodworking Network is a home for professional woodworkers, presenting technology, supplies, education, inspiration, and community, from small business entrepreneurs to corporate managers at large automated plants.
You can find all of our podcasts at WoodworkingNetwork.com/podcasts and in popular podcast channels. Be sure to subscribe so you don’t miss an episode. Thanks again to today’s sponsor, FDMC. If you have a comment or topic you’d like us to explore, contact me at [email protected]. And we would really appreciate it if you fill out the survey at woodworking network.com/podcast-survey. Thanks for listening.
Intro music courtesy of Anthony Monson.