Episode 6
Strategic Product Launches with Figma's Director of Marketing, Stephanie Zou
In this episode Mary and Stephanie discuss one of Stephanie's greatest PMM superpowers - product launches! Launch day is just day one of a successful product launch. In this episode you'll learn how to anchor your product launches around the user experien
Women in Product Marketing · Mary Sheehan, Sharebird
January 19, 202139m 8s
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Show Notes
Connect with Stephanie on Twitter - @syzou.
Join Stephanie on Sharebird.
- What is something you’ve learned lately?
- Tell me about your current role, team, company.
- As a woman in a predominantly male field (tech), what do you think has been different / harder for you in your career? How have you overcome this?
- Let’s talk about your super-power….Product Launches.
- You recently shared the story on your AMA with Sharebird about one of the hardest launches for the Figma Community. What made it so challenging?
- I think something a lot of product marketers struggle in their first launches is… how do you know what to do? Do you have any tips on that?
- We talked about tiering launches in episode 1. Is that something you do? How?
- How do you think about which type of role to take for product marketing?
- Who have been your strongest PMM mentors?
- How do you find a mentor?
- What is the one thing that has been most important growing in your career?
- How do you network?
- Why product marketing?
- How did you get to where you are?
Topics
Product MarketingBusinessWomenMarketingProduct LaunchesNetworkingMentorshipMessaging