Episode 8
PMM to CMO with Drift's Chief Marketing Officer, Tricia Gellman
In this week’s episode, Tricia Gellman, a lover of strategy and problem solving, shares her journey into becoming a CMO via the PMM path. "The best thing is that you are at the middle of everything -- you work with every department -- product, marketi
Women in Product Marketing · Mary Sheehan, Sharebird
February 2, 202135m 55s
Audio is streamed directly from the publisher (media.transistor.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Connect with Tricia on LinkedIn.
Business Insider story: https://www.businessinsider.com/drift-cmo-tricia-gellman-motherhood-infertility-ivf-loss-career-2020-10
- Newsletter: The Path to CMO 3.0 https://www.drift.com/insider/learn/newsletters/chief-marketing-officer/
- Podcast: CMO Conversations https://cmopodcast.drift.com/public/13/CMO-Conversations-29272
- What have you learned lately?
- Let’s talk about your role at Drift!
- I’d love to hear more about your path.
- What was it that helped you make the leap from product marketing?
- Your career has been a bit like a pendulum, going back and forth between small and large companies. Was that strategic?
- What do you see as the main pros and cons to both?
- What do you love about product marketing?
- You’ve mentioned one of your super powers is go-to-market strategy, how do you approach that?
- As a woman in a predominantly male field, how have you dealt with sometimes being the only woman in the room?
- Who have been your strongest PMM mentors?
- How do you find a mentor?
- One is the one thing that has been most important growing in your career?
- How do you network?
- What’s one thing you wished you had learned early in your career?
- How can people get in touch with you?
Topics
Product MarketingBusinessWomenMarketingProduct LaunchesNetworkingMentorshipMessaging