Jasper VP of Marketing, Meghan Keaney Anderson on GenAI
Women in Product Marketing · Mary Sheehan, Sharebird
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Show Notes
Questions covered in this episode:
1:54 Opening Question (Can you share a time when you failed at something and you have learned?)
5:18 What is your role like as a VP of Product and Industry Marketing at Jasper?
9:15 Is GenAI a huge product marketing fit already?
13:01 How do you think GenAI will change what product marketing does?
18:13 Tell us how you went from more product marketing management level to VP of product marketing at HubSpot?
21:32 How did you make the jump from Director of PMM to VP of Marketing? Did you feel like you were “missing” any skills? How did you approach that?
23:54 How did the transition go from being the VP of product marketing to another company to be the CMO?
26:06 CMO role vs. VP of Product Marketing? How do they differ?
28:57 What got you excited about creating the Reforge course?
33:02 What's your favorite part of the course?
35:32 Rapid Fire
Want more insights from Meghan? Check out her Sharebird Profile.
Looking to connect? You can find Meghan here on LinkedIn.