Author of LOVED and Costanoa Ventures Partner, Martina Lauchengco
Women in Product Marketing · Mary Sheehan, Sharebird
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Show Notes
Questions covered in this episode:
01:13 Opening Question: To start, can you take us back to a moment in your career or life where you had to step outside of your comfort zone?
04:33 What is your role at Costanoa Ventures?
07:18 Your job takes you on a lot of international travel - do you notice any differences in product marketing in different regions?
08:52 How was it meeting the king of Norway?
11:41 Can you share more about your book, and how you came up with this?
17:01 How do companies like Microsoft start with the end in mind with their strategy?
26:40 How do you think product marketing will change over the next 5, 10 years?
29:24 How should AI play a role in product marketing?
31:55 How do you achieve work/life balance?
35:28 What is the one thing that has been most important growing in your career?
36:57 What’s your favorite thing about product marketing?
Want more insights from Martina? Check out her Sharebird Profile.
Looking to connect? You can find Martina here on LinkedIn.