#254-Best practices & common mistakes to avoid when using Pickfu
Wizards of Ecom · Carlos Alvarez
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
We have here Today, founders of my favorite software in the e-com space, PickFu, Justin Chen and John Li. In this episode, you'll know why it's my favorite as we toggle and discuss everything PickFu do's and don'ts.
PickFu is known for split testing, but what else can PickFu do, you'll be amazed. So tune in and make better-informed decisions for your business.
In This Episode:
[01:25] Welcoming PickFu Co-Founders, Justin Chen and John Li
[03:15] Why the name PickFu?
[04:45] What is PickFu?
[07:50] Popular businesses that use PickFu.
[12:20] How the process looks like.
[16:00] Most unexpected client use of PickFu.
[17:25] Screenshare on how to navigate PickFu using mock-up.
[23:00] How to address durability/ main image is bad issue.
[31:35] Testing changes before going live.
[36:25] Choosing the audience.
[38:25] Click test.
Guest Links and References:
LinkedIn: https://www.linkedin.com/in/justinchen/
https://www.linkedin.com/in/johnli/
Website: https://www.pickfu.com/#_r_unlimited20
Book References:
Guns, Germs and Steel by Jared Diamond
Psychology of Money by Morgan Housel
Measure What Matters by John Doerr
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/