Ep 3: Freedom and Responsibility and the ‘Nudge Unit’ with Simon Ruda, founder of Behavioural Insights Team
Winning Not Fighting Podcast · John Vincent & Julian Hitch
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Show Notes
In this episode of Winning Not Fighting, hosts John Vincent and Julian Hitch are joined by Simon Ruda.
Known for his work as a founder and director of the Behavioural Insights Team, Simon shares insights from his career, including his role in the Met Police and discusses the application of behavioural theories to government policies and the potential ethical concerns surrounding these methods, particularly during crises like COVID-19.
Simon's Enneagram type is 8.
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