
WINNING AT SELLING
Scott Plum and Bill Hellkamp · Bill Hellkamp
Show overview
WINNING AT SELLING has been publishing since 2024, and across the 2 years since has built a catalogue of 116 episodes. That works out to roughly 65 hours of audio in total. Releases follow a weekly cadence.
Episodes typically run twenty to thirty-five minutes — most land between 32 min and 37 min — and the run-time is fairly consistent across the catalogue. It is catalogued as a EN-US-language Business show.
The show is actively publishing — the most recent episode landed 4 days ago, with 16 episodes already out so far this year. The busiest year was 2025, with 56 episodes published. Published by Bill Hellkamp.
From the publisher
Welcome to the Winning at Selling Podcast. Your hosts Bill Hellkamp and Scott "Professor Plum." This podcast is dedicated to the overall success in the sales channel. From the CEO to the front line salespeople, every role must be aligned, trained and committed, every day to achieve the desired outcome. This is not done without a commitment to ongoing career development in learning market-relevant techniques, overcoming conceptual barriers, applying proactive and productive behaviors and projecting a positive attitude. Whether you are defending first place in the market or dedicated to fighting for first place, each episode will deliver proven advice you can apply that day to improve your sales results.
Latest Episodes
View all 116 episodes#716 – Why Prospects Ghost You: Interest Isn't Commitment - 9/11/2026
#715 - The Identity Problem: Why Talented People Underperform in Sales - 9/4/2026
#714 - The Decision Collision - 8/28/2026
#713 - Guest: Erik Therwanger - The Ponder Principle - 8/21/2026
#712 - The Power of the Plan - 8/14/2026
#711 - Why Every Great Sales Meeting Starts with an Agenda - 8/7/2026
#710 - The Follow-Up is the Sale - 7/31/2026
#709 - Establish a Connection Right Away and the Right Way - 7/24/2026
#708 - Guest: Steve Keating – Turning a Great Commission into Long Term Wealth - 7/17/2026
#707 - Are you making it easy for your customer to buy? - 7/10/2026
#706 - Your Prospect Isn't the Final Decision Maker...Now What? - 7/3/2026
#705 - Stop Winging It. Start Winning! - 6/26/2026
#704 - How to Have a Great First Meeting - 6/22/2026
#703 - A Tribute to Scott "The Professor" Plum - 6/13/2026

Ep 702#702 – Why Discipline Beats Distraction Every Time - Tim Murray
January has a way of forcing clarity. Some people lean into that through Dry January, which is about far more than alcohol. It's about recognizing the distractions we use to numb discomfort, delay discipline, and avoid our best work. In sales—and in life—success rarely breaks down because of a lack of talent. It breaks down because distractions keep winning. Today's conversation focuses on how discipline allows us to control ourselves, influence others, and make a meaningful difference. If you're serious about cutting distractions, honoring your God-given gifts, and building a better 2026, join Bill and I as we welcome Tim Murray to discuss Why Discipline Beats Distraction Every Time on Episode 702 of the Winning at Selling podcast. Bravo Zulu House – Tim Murray – https://www.bravozuluhouse.org/ Johnny Franchise - https://www.johnnyfranchise.com Book: Great Leaders Make Sure Monday Morning Doesn't Suck: https://www.amazon.com/Great-Leaders-Monday-Morning-Doesnt/dp/B0B8F7W838/ref=sr_1_1 Eric Harkins - https://ericharkins.com/ Keystone Club Class - https://mnsales.com/keystone/ Offerings Page - https://mnsales.com/offers Bill Hellkamp – See my LinkedIn profile and send me an invite Visit my website: http://www.reachdev.com/ Scott "Professor Plum" Plum – See my LinkedIn profile and send me an invite Visit my website: https://www.mnsales.com

Ep 701#701 – The Value of Ranking Your Customers
Not all customers are created equal—and treating them as if they are is one of the most common and costly mistakes organizations make. Companies often pride themselves on "great service for everyone," yet fail to recognize that limited resources require intentional allocation. Consider how you might categorize your companies service philosophy as Scott and I discuss The Value of Ranking Your Customers and other terrific tidbits on Episode 701 of the Winning at Selling podcast. Johnny Franchise - https://www.johnnyfranchise.com Book: Great Leaders Make Sure Monday Morning Doesn't Suck: https://www.amazon.com/Great-Leaders-Monday-Morning-Doesnt/dp/B0B8F7W838/ref=sr_1_1 Eric Harkins - https://ericharkins.com/ Keystone Club Class - https://mnsales.com/keystone/ Offerings Page - https://mnsales.com/offers Bill Hellkamp – See my LinkedIn profile and send me an invite Visit my website: http://www.reachdev.com/ Scott "Professor Plum" Plum – See my LinkedIn profile and send me an invite Visit my website: https://www.mnsales.com

Ep 700Dec 2025 - Ten Greatest Selling Questions
EWelcome to show number 700! For Bill and me this is show #300. Every week for the past 5 years, 8 months and 24 days Bill and I have worked to deliver the latest sales advice, strategy and tactics so you can win at selling. Asking the right questions is a key capability of the sales professional. So let us answer your questions with our questions as Bill and I reveal the Ten Greatest Selling Questions and other incredible information on Episode 700 of the Winning at Selling Podcast. Handout: https://mnsales.com/wp-content/uploads/2025/12/Ten-Greatest-Selling-Questions.pdf Eric Harkins - https://ericharkins.com/ Book: Great Leaders Make Sure Monday Morning Doesn't Suck: https://www.amazon.com/Great-Leaders-Monday-Morning-Doesnt/dp/B0B8F7W838/ref=sr_1_1 Keystone Club Class - https://mnsales.com/keystone/ Offerings Page - https://mnsales.com/offers Johnny Franchise - https://www.johnnyfranchise.com Bill Hellkamp – See my LinkedIn profile and send me an invite Visit my website: http://www.reachdev.com/ Scott "Professor Plum" Plum – See my LinkedIn profile and send me an invite Visit my website: https://www.mnsales.com

Ep 699Dec 2025 - Special Guest Eric Harkins
We all want to believe that we are great leaders – thoughtful, generous, capable. But are we really all that good? How do the people on our team feel on Monday morning? Are they excited and eager or are they dreading the thought of coming in to work? It's time to gauge your leadership capabilities as Scott and I welcome author and leadership consultant, Eric Harkins to discuss his book Great Leaders Make Sure Monday Morning Doesn't Suck on Episode 699 of the Winning at Selling podcast. Johnny Franchise - https://www.johnnyfranchise.com Eric Harkins - https://ericharkins.com/ Keystone Club Class - https://mnsales.com/keystone/ Offerings Page - https://mnsales.com/offers Bill Hellkamp – See my LinkedIn profile and send me an invite Visit my website: http://www.reachdev.com/ Scott "Professor Plum" Plum – See my LinkedIn profile and send me an invite Visit my website: https://www.mnsales.com

Ep 698Dec 2025 - Do I Really Need a Mentor
Many professionals wonder if they really need a mentor, especially when they're already working hard and doing well. But effort without experienced guidance can slow growth, increase mistakes, and limit potential. A seasoned mentor sees the sharp edges you don't, challenges you in ways you won't, and accelerates the progress you can't create alone. If you're questioning whether now is the time, join Bill and me as we contemplate Do I Really Need A Mentor? and other evidence on Episode 698 of the Winning at Selling Podcast Handout: Do I Really Need a Mentor - 10 Questions to Ask Yourself Ep 626 - The Gift of Mentorship Keystone Club Class - https://mnsales.com/keystone/ Offerings Page - https://mnsales.com/offers Next Book - Aligning Strategy and Sales by Frank Cespedeshttps://www.amazon.com/Aligning-Strategy-Sales-Behaviors-Effective/dp/1422196054/ref=sr_1_1 Bill Hellkamp – See my LinkedIn profile and send me an invite Visit my website: http://www.reachdev.com/ Scott "Professor Plum" Plum – See my LinkedIn profile and send me an invite Visit my website: https://www.mnsales.com

Ep 697Dec 2025 - Your Comfort Zone is Your Failure Zone
Most people think of "comfort" as a good thing. And in many situations, it is. Comfort can mean safety, familiarity, and the absence of immediate threats. But when it comes to growth, achievement, and personal transformation, comfort is often the silent saboteur. It's the invisible line that separates who you are from who you could become. So put your feet up as Scott and I sink into Your Comfort Zone is Your Failure Zone and other magnificent matters on Episode 697 of the Winning at Selling podcast. Keystone Club Class - https://mnsales.com/keystone/ Offerings Page - https://mnsales.com/offers Next Book - Aligning Strategy and Sales by Frank Cespedeshttps://www.amazon.com/Aligning-Strategy-Sales-Behaviors-Effective/dp/1422196054/ref=sr_1_1 Bill Hellkamp – See my LinkedIn profile and send me an invite Visit my website: http://www.reachdev.com/ Scott "Professor Plum" Plum – See my LinkedIn profile and send me an invite Visit my website: https://www.mnsales.com