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Softwear: How Outlier, the Underground Fashion Label for Nerds, Got Cool

Softwear: How Outlier, the Underground Fashion Label for Nerds, Got Cool

Softwear: How Outlier, the Underground Fashion Label for Nerds, Got Cool

What's New · SpokenLayer

January 10, 201824m 48s

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Show Notes

It’s 12:21 pm on a Tuesday, and the new coat from Outlier is going live. For the obsessed fans of this technically minded menswear house, Tuesday drops are always a big deal. This one is bigger than most. The Shelter From the Storm is Outlier’s first breathable waterproof shell. That’s the kind of thing that, if you care about it, you care about it a lot.

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