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What The Footie Podcast

What The Footie Podcast

90 episodes — Page 1 of 2

Ep 8684. Keith Lasley: COO at St Mirren FC

This week’s What The Footie Podcast is with Keith Lasley, Chief Operating Officer at St Mirren FC. In this exclusive, Paul & Keith dive into St Mirren’s journey in Scottish football, what it takes to run a modern club day-to-day, and how you build a sustainable model that still competes on the pitch. They explore leadership behind the scenes, balancing football tradition with operational innovation, and making long-term decisions in a results-driven environment — from club strategy and budgeting to recruitment alignment, culture, and community. They also discuss the wider challenges facing the game right now — financial sustainability, governance and ownership structures, commercial growth, and how clubs can future-proof themselves while staying connected to their supporters. What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5-star review.

Dec 29, 202538 min

Ep 8583. Luke Bornn: Co-Owner at Toulouse FC

This week’s What The Footie Podcast is with Luke Bornn, Co-Owner of Toulouse FC and Co-Founder of Zelus Analytics. In this exclusive, Paul & Luke dive into Toulouse’s journey in Ligue 1, building a sustainable club model, balancing football tradition with innovation, and leading with a long-term vision. As well as Toulouse’s rise through smart recruitment and data-informed strategy, how Ligue 1 is evolving as a talent factory, lessons from running a modern European club, and the big-picture challenges facing football — from ownership models and financial sustainability to the future of analytics in the game. What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5-star review.

Nov 3, 202542 min

Ep 8482. Adam Osper: How Elite Athletes Think About Investing

This week’s What The Footie Podcast is with Adam Osper, Managing Partner in Financial Planning at Evelyn Partners who are the UK’s leading adviser to sports professionals on their financial affairs and investments. Evelyn Partners have just partnered with our Athlete Investor Summit, and ahead of the second edition in this episode Paul and Adam discuss what athletes should be thinking about early in their careers when it comes to building wealth, balancing short-term earnings with long-term investment strategy, why athlete need trusted advisors, how to empower athletes to take control of their wealth and investments and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Jun 30, 202525 min

Ep 8181. Matt Rogan: Co-Founder at Two Circles

This week’s What The Footie Podcast is with Matt Rogan Co-Founder and former Executive Chairman at Two Circles. Two Circles is an international sports and entertainment marketing business that leverages data and knowing fans best, to help organisations grow audiences and revenues. In this exclusive, Paul & Matt discuss leadership lessons, the commercial opportunities for football clubs, how Two Circles helped clubs to capitalise on these opportunities, how F1/NBA/NFL commercialise their sports, revenue models in football, why building new stadia has become so important, Matt being a Chelsea pitch owner, the 3PM Blackout, the Premier League going direct-to-consumer, the big topical football business questions on the horizon and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Apr 28, 202541 min

Ep 8380. Ben Sadler: CEO at Walsall FC

This week’s What The Footie Podcast is with Ben Sadler Chief Executive Officer at Walsall FC. Ben was previously CEO at Morecambe FC and General Manager at Harrogate Town AFC. In this exclusive, Paul & Ben discuss Ben's learnings from previous roles, the process of building a financially sustainable football club, the importance of alignment, leadership lessons, understanding context, the independent regulator, driving commercial and sporting success, creating and designing strategies, the day-to-day role, working with owners and within a multi-club model and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Feb 3, 202540 min

Ep 7979. Polly Bancroft: CEO at Grimsby Town FC

This week’s What The Footie Podcast is with Polly Bancroft Chief Executive Officer at Grimsby Town FC. Polly was previously Head of Women's Football at both Brighton and Hove Albion and Manchester United In this exclusive, Paul & Polly discuss her learnings from working at Brighton and Manchester Utd, the importance of alignment and role clarity, building MDTs, leadership lessons, understanding context, developing a clear game model, driving commercial revenue, creating and designing strategies, the day-to-day role, working with owners and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Sep 30, 202434 min

Ep 7878. Mariela Nisotaki: Head of Emerging Talent at Norwich City

This week’s What The Footie Podcast is with Mariela Nisotaki, Head of Emerging Talent at Norwich City FC. In this exclusive, Paul & Mariela discuss the evolution of scouting, the importance of emerging talent within squad planning, finding value in different markets, setting a clear game model at a football club, how the game model influences scouting and recruitment, building a Premier League-ready squad, the challenges and learning of the role, using live scouting/data/video scouting to profile players, having a robust process to sign-off on players, working within a multi-disciplinary team and with a sporting director and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Apr 29, 202434 min

Ep 7777. Nancy Hensley: Founding Member at Mercury 13

This week’s What The Footie Podcast is with Nancy Hensley, Founding Member at Mercury 13 (a multi-club ownership group focused on acquiring controlling stakes in professional women's football) and former Chief Marketing and Product Officer at Stats Perform. In this exclusive, Paul & Nancy discuss Mercury 13's ambition and strategies, the benefits and challenges of multi-club ownership models, the growth and future of women's football, how data can transform women's football and the lack of data in it, and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon.

Dec 4, 202339 min

Ep 7676. Claire Stewart: Are There Too Many Games? And How Prorizon Tech Will Fix It?

This week’s What The Footie Podcast is with Claire Stewart Co-Founder and Chief Scientific Officer at Prorizon Tech. In this exclusive, Paul and Claire discuss why Prorizon is important for the future of football, the state of football (increased fixtures and tournament expansion), the effects that it has on players, the challenges of running a startup and selling tech solutions to the biggest teams in the world, player welfare, the challenges that football players face, the data revolution in football and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Nov 6, 202325 min

Ep 7575. Felix Torralba: Chief Revenue Officer at RCD Mallorca

This week’s What The Footie Podcast is with Felix Torralba Chief Revenue Officer at RCD Mallorca. In this exclusive, Paul & Felix discuss life in La Liga, the role of a Chief Revenue Officer, doing global partnership deals, building a financially sustainable football club, creating and designing strategies, the day-to-day role, redeveloping the stadium, capitalising on Mallorca's rich tourism history to grow the fanbase, American investors in football, their partnership and links with the NBA's Phoenix Suns, La Liga's CVC deal and why the clubs in La Liga needed it, the distribution of wealth in Spain in comparison to other leagues like the Premier League, FFP and financial sustainability rules, taking the RCD Mallorca to America and Asia, the importance of storytelling for a football club and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Oct 23, 202340 min

Ep 7474. Tim Williams: CEO at Oxford United FC

This week’s What The Footie Podcast is with Tim Williams CEO at Oxford United Football Club. Former Group Financial Controller at Manchester United, Chief Financial Officer at Inter Milan and Managing Director at Tifosy. In this exclusive, Paul & Tim discuss the challenges of navigating up the pyramid, the Premier League's role in the pyramid, building a financially sustainable football club, creating and designing strategies, the day-to-day role, developing a new stadium, being a Top 30 club in England, setting a culture in a football club, developing loan players, the 3pm blackout/broadcasting, the distribution of wealth in England, new ownership models, FFP and financial sustainability rules, valuing a football club and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Oct 9, 202359 min

Ep 7373. Carol Shanahan: Owner & Chair at Port Vale FC

This week’s What The Footie Podcast is with Carol Shanahan, Owner & Chair at Port Vale Football Club. In this exclusive, Paul & Carol discuss the challenges of navigating up the pyramid, building a sustainable football club, creating and designing strategies, the day-to-day role, the loan system, being League 1 steady and Championship ready, hiring a Sporting Director, creating first-team pathways for academy players, the new EFL TV deal/TV revenues, the distribution of wealth in England, competing against different ownership models, being a people-orientated leader, culture and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review.

Sep 18, 20231h 5m

Ep 7272. Tatjana Haenni: Chief Sporting Director @ NWSL

This week’s What The Footie Podcast is with Tatjana Haenni, the NWSL's Chief Sporting Director. In this exclusive, Paul & Tatjana discuss the NWSL's ambition to be the world's number one women's football league, creating and designing strategies, what it takes to be a new NWSL franchise, the social movement in the USA which has contributed to athlete investors investing in teams (Serena Williams & Patrick Mahomes), creating player pathways, the growth of the league, the challenges, Tatjana's 30-year experience of driving the growth of women's football forward, what's needed next and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon.

Jul 3, 202335 min

Ep 7171. Debbie Cook: CEO @ Grimsby Town FC

This week’s What The Footie Podcast is with Debbie Cook, CEO @ Grimsby Town FC. In this exclusive, Paul & Debbie discuss the challenges of navigating up the pyramid, building a sustainable football club, creating and designing strategies, the day-to-day role of a CEO, making data-driven decisions and taking emotion out of decision-making, new partnership with the Twenty First Group, Gareth Jennings' new role as Strategic Advisor to the Board, the relationship between of the Head of Recruitment/Board/Head Coach, the new EFL TV deal, beating Luton Town and Southampton in the FA Cup and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon.

Jun 19, 202340 min

Ep 7070. David Stevenson: Performance Analysis & Working with World Class Coaches

This week’s What The Footie Podcast is with David Stevenson, former Head of Academy Recruitment & Analysis at Rangers FC and Head of Scouting & Performance Analysis at the Scottish Football Federation. David is currently a Lecturer in Sports Management at the University of Stirling. In this exclusive, Paul & David discuss the evolution of performance analysis, getting by-in from players and coaches, how analysis differs in an academy environment vs a 1st team environment, how performance analysis fits interacts with other high performance departments, how to effectively communicate with players, technology, scanning in football, tactical innovation and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon.

Jun 5, 202341 min

Ep 6969. Liam Scully: CEO @ Lincoln City FC

This week’s What The Footie Podcast is with Liam Scully, CEO @ Lincoln City FC. In this exclusive, Paul & Liam discuss the challenges of navigating up the pyramid, building a sustainable football club, creating and designing strategies, the day-to-day role of a CEO and what they get up to in the off-season, leveraging the loan system (Brooke Norton-Cuffy), multi-sport ownership, the importance of Landon Donovan’s role as Strategic Advisor to the Board, the golden triangle of the Sporting Director/CEO/Head Coach, the 3pm blackout/new EFL TV deal, what FA Cup replays mean for clubs in the EFL and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon.

May 22, 202343 min

Ep 6868. What The Footie Live with Brighton’s CEO Paul Barber (Part 2: Audience Q&A)

This week’s What The Footie Podcast is our audience Q&A with Paul Barber, CEO & Deputy Chairman at Brighton & Hove Albion FC. If you missed Part 1 - the Live Podcast (Episode 65) you can listen to it here. In February at Leyton Orient FC we had our Podcast Meetup which featured a live episode where both Paul's discussed Brighton’s ambition for the season and beyond, how they approach player recruitment, and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon Subscribe to the mailing list to attend future events and live podcasts like this.

May 1, 202317 min

Ep 6767. Subomi Odanye & Matthew Quadri on Working with Iwobi, Gen Z & the Future of Football

This week’s What The Footie Podcast is with Subomi Odanye and Matthew Quadri, Co-Founders @ Divrse Media. In this exclusive, Paul & the guys discuss why they started Divrse Media, how they secured Alex Iwobi as their first client, the future of athlete branding, how clubs and brands can market to Gen Z, their recent work with Crystal Palace FC, big ideas we'd like to see in the game in light of recent marketing trends, their recent Gen Z x Football report and so much more. What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon.

Apr 17, 202341 min

Ep 6666. Miles Jacobson on How Football Manager Changed Football, Gaming & Culture

This week’s What The Footie Podcast is with Miles Jacobson, Studio Director @ Sports Interactive (the makers of Football Manager). In this exclusive, Paul & Miles discuss the journey that the business has gone on since Miles first joined in 1994, how FM created one of the best scouting networks in the world, how Miles and the team embedded themselves within football and created partnerships with clubs, how the game has transcended football and gaming and so much more. What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon.

Apr 3, 202342 min

Ep 6565. What The Footie Live with Brighton’s CEO Paul Barber

This week’s What The Footie Podcast is with Paul Barber, CEO & Deputy Chairman at Brighton & Hove Albion FC. Last month at Leyton Orient FC we had our Podcast Meetup which featured a live episode where both Paul's discussed Brighton’s ambition for the season and beyond, how they approach player recruitment, and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon. Subscribe to the mailing list to attend future events and live podcasts like this.

Mar 20, 202328 min

Ep 6464. Tom Gorringe on Being CEO @ Bristol Rovers, 3pm Blackout & Football Finance

This week’s What The Footie Podcast is with Tom Gorringe, CEO @ Bristol Rovers FC. In this exclusive, Paul & Tom discuss the financial challenges of navigating up the pyramid, creative approaches to player recruitment, leveraging the loan system (Elliot Anderson & Jarell Quansah), working with Joey Barton, the importance of boards/senior execs having open dialogue with fans, the growing interest from US investors in EFL clubs, the 3pm blackout/new EFL TV deal, an independent regulator and so much more. - - - - - - - What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod with a follow & a 5 star review. Today's episode is sponsored by Prorizon.

Mar 6, 202330 min

Ep 6363. John Brennan: Working with Messi, Investing in Angel City FC & Founding AC Momento

This week’s What The Footie Podcast is with John Brenann, Ex-Head of Sport @ Snapchat, Founder & CEO of AC Momento (the football auction house for authenticated match-worn jerseys), and Investor in Angel City FC. In this exclusive, Paul & John discuss why he founded AC Momento, what it’s like working with AC Milan, Atletico Madrid, Lionel Messi and Vinicius Jr and THAT conversation him and Reddit co-founder Alexis Ohanian had about women’s football and Angel City FC. As well as the challenges of running a startup, raising money from Serena Williams VC fund, the growth of American investment into football, a Premier League all-star game, live football vs highlights, the 3pm blackout and so much more. What The Footie is the football and business podcast that goes behind the scenes. Please remember to support the pod by hitting 5 stars and following on your chosen platform (Apple, Spotify, Google, Amazon & etc.)

Oct 24, 202245 min

Ep 6262. Joe Foster on Founding Reebok, Sports Marketing & High Performance

This week’s What The Footie Podcast is with Joe Foster, Founder of Reebok and Author of Shoemaker. In this exclusive, Paul & Joe discuss Reebok's growth story, the future of sports marketing, how sport influences streetwear, Reebok making a return into football, sport as an entertainment business, building a winning high-performance culture and where he thinks Authentic Brands Group can take Reebok over the next decade. Please remember to support the pod by hitting 5 stars and following on your chosen platform (Apple, Spotify, Google, Amazon & etc.)

Oct 10, 202230 min

Ep 6161. Amanda Goodwin: Coaching Georgia Stanway, Keira Walsh & Ella Toone

This week’s What The Footie Podcast is with Amanda Goodwin, Talent Technical Coach at The FA. In this exclusive, Paul & AJ discuss talent identification, player development, creating pathways, the future of women's football and the legacy post-the success of the Euros. As well as AJ's time at Blackburn Rovers, over the course of a decade, where she played a pivotal role in Georgia, Keira and Ella's football development and education. Please remember to support the pod by hitting 5 stars and following on your chosen platform (Apple, Spotify, Google, Amazon & etc.)

Sep 26, 202232 min

Ep 6060: Akin Solanke-Caulker: Working with Haaland & the Future of Sports Agency (Part 2)

This week’s What The Footie Podcast is with Akin Solanke-Caulker, CEO at The Athletic Network. In this exclusive, Paul & Akin discuss his recent work with Erling Haaland, the marketability of footballers, our love for US sports culture and how football is crossing over with other sports and industries, as well as the growth of and the commercial opportunities for the women's game and the future of sports agency. Check out Part 1 with Akin back in Episode 25. Please remember to support the pod by hitting 5 stars and following on your chosen platform (Apple, Spotify, Google, Amazon & etc.)

Sep 12, 202259 min

Ep 5959. Paul Barber: CEO @ Brighton & Hove Albion FC

This week’s What The Footie Podcast is with Paul Barber, CEO at Brighton & Hove Albion FC. In this exclusive, both Paul’s discuss Brighton’s shrewd recruitment and scouting over the years (Cucurella, Lamptey, Bissouma), how they define the role of the sporting director (David Weir stepping-up into Dan Ashworth’s role), working with Graham Potter and Hope Powell and their ambition for the upcoming Premier League season. As well as big picture topics such as competing with new ownership models/groups (private equity and state money), does the Premier League need cost controls (salary/transfer caps), the broadcasting deals and whether it’s time for the Premier League to go direct-to-consumer (Premflix)? Please remember to support the pod by hitting 5 stars and following on your chosen platform (Apple, Spotify, Google, Amazon & etc.)

Aug 1, 202225 min

Ep 5858. Fabien Allègre: PSG’s Chief Brand Officer on Nike Jordan, Mbappe & Fashion

This week’s What The Footie Podcast is with Fabien Allègre, Chief Brand Officer at PSG. Since 2008, Fabien has played a pivotal role in PSG's groundbreaking collaborations with brands like Nike Jordan, BAPE, Dior & Levi's. In this exclusive, Paul and Fabien discuss how and why the Jordan collaboration came about, how PSG continue to lead the way in the new era of fashion and entertainment intersecting with football, how PSG's star studded players over the years from David Beckham to Kylian Mbappe fit into their vision for taking the PSG brand global and so much more. Please remember to support the pod by hitting 5 stars and subscribing on your chosen platform (Apple, Spotify, Google, Amazon & etc.)

Jul 18, 202222 min

Ep 5757. Paul’s 2 Cents: The Cost of Watching Football Home, Away & on TV

This week’s What The Footie Podcast is all about the the price of watching football. Looking at the new deal between the MLS and Apple, rising season ticket prices, costly travel for away games and having to subscribe to more than one platform to watch all the games on TV? Is there a better way to maximise fan welfare? What The Footie is the football and business podcast that goes behind the scenes.

Jul 4, 202211 min

Ep 5656. Tony Asghar: Transfers, First-Team Pathways & Scottish Football

This week’s What The Footie Podcast is with Tony Asghar, Sporting Director at Dundee United. In this exclusive, Paul and Tony discuss the importance of leveraging the loan system, creating clear pathways into the first-team for academy players, dealing with the challenges of transfer and loan regulations, working with owners/investors, dealing with fan and media pressure, why more football clubs need to think about R&D, why transparency and dialogue with the fans is the key to success and so much more. What The Footie is the football and business podcast that goes behind the scenes. Remember to subscribe to the podcast and hit 5 stars on your podcast platform.

Jun 20, 202238 min

Ep 5555. Tal Brown: Disrupting Football with AI, Leading Zone7 & Working With Liverpool FC

This week’s What The Footie Podcast is with Tal Brown, CEO and Co-Founder at Zone7, the data-driven AI startup that helps clubs like Liverpool and Rangers FC to forecast and reduce injury-risk. In this exclusive, Paul and Tal discuss why Zone7 is important for the future of football, the state of football (increased fixtures and tournament expansion), the challenges of running a startup and selling tech solutions to the biggest teams in the world, raising Series A financing and why we are only at the beginning of the data x AI revolution within football. What The Footie is the football and business podcast that goes behind the scenes.

Jun 6, 202228 min

Ep 5454. Jacob Martin: Member @ WAGMI United on Buying Crawley Town FC, Crypto & NFTs

This week’s What The Footie Podcast is with Jacob Martin, Member at WAGMI United the new owners of Crawley Town Football Club In this exclusive, Paul and Alex discuss why WAGMI United bought Crawley Town Football Club, their plans for the club, growing the fanbase globally, building the football operations, the football x crypto boom, NFTs, working with Preston Johnson, Eben Smith, the ownership team and so much more. What The Footie is the football and business podcast that goes behind the scenes.

May 2, 202235 min

Ep 5353: Alex Culvin: Player Relations @ FIFPRO

This week’s What The Footie Podcast is with Alex Culvin, Head of Player Relations @ FIFPRO, the worldwide representative organisation for professional footballers. In this exclusive, Paul and Alex discuss the challenges that Alex faced in her own playing career, the big issues that players face in the modern game, the difficulties with the international match calendar, athlete activism, how players can push for more and challenge federations and fight off the media narrative around what footballers can and cannot do and so much more. What The Footie is the football and business podcast that goes behind the scenes.

Apr 18, 202231 min

52. Paul’s Two Cents: Buying a PL Club? Trophy Asset or Growth Play?

This week’s What The Footie Podcast is all about buying a Premier League Club and valuations. With the news that Chelsea is for sale for £3bn, I delve into where the growth opportunities lie and where the American bidders see untapped potential. Forbes recently valued Chelsea at $3.2bn, making them the 25th most valuable sports team and way behind several US franchises. I delve into why US franchises are so valuable and why their owners have an appetite for English football. For further insight into this topic and the sub-topics mentioned check out previous episodes with with Anna Mitchell, Simon Gubisch, Laurie Pinto, Daniel Beckley , Steve Madincea and Kieran Maguire. What The Footie is the football and business podcast that goes behind the scenes.

Apr 4, 202219 min

Ep 5151. Daniel Parnell: Working With The Best Sporting Directors In The World

This week’s What The Footie Podcast is with Dr Dan Parnell, CEO @ Association of Sporting Directors and Senior Lecturer at the University of Liverpool where has worked with some of the best Sporting Directors in the game such as Michael Edwards, Stuart Webber, Dan Ashworth, Kevin Thelwell and more. In this exclusive, Paul and Dan discuss the the challenges that Sporting Directors face, why it is important for them to be on the board, the fan/media scrutiny, how you measure success, Kevin's new role at Everton FC, how Liverpool FC have built one of the best models in the game and so much more. What The Footie is the football and business podcast that goes behind the scenes.

Mar 21, 202239 min

Ep 5050. Dale Vince: Chairman @ Forest Green Rovers - The World’s Greenest Club

This week’s What The Footie Podcast is with Dale Vince, Chairman at Forest Green Rovers, the World’s greenest club and the League 1 leaders. In this exclusive, Paul and Dale discuss the challenges of running an EFL club, why sustainability and financial sustainability are important aspects of the modern game, ownership tests, regulation in football, the 3pm Blackout, working with the UN and so much more. What The Footie is the football and business podcast that goes behind the scenes.

Mar 7, 202228 min

Ep 4949. Paul’s Two Cents: Is It Time To Finally Remove The 3pm Blackout?

This week’s What The Footie Podcast is all about the 3pm Blackout, the rule that means matches in England are prohibited from being shown between 14:45 and 17:15 on Saturdays. Is it finally time to remove it? How do we protect the pyramid and attendances whilst finding ways to engage the modern day fan? Is the rule outdated, given the savvy and new ways for clubs to generate revenue beyond just matchday revenue? What The Footie is the football and business podcast that goes behind the scenes.

Feb 21, 20229 min

Ep 4848. David Webb: Scouting Zaha, Working with Eddie Howe & Signing Son

This week’s What The Footie Podcast is with David Webb. David has spent the last 20 years working in scouting, elite talent identification and football operations for clubs like Crystal Palace, Östersunds FK, Spurs, AFC Bournemouth, Huddersfield Town and Southampton FC. In this exclusive, Paul and David discuss why and how South London continues to produce exciting English talent, why Spurs signed Son, how recruitment and talent ID differs from club-to-club, the importance of alignment with the board and manager, football operations in the UK vs Germany, managing media and fan pressure and so much more. What The Footie is the football and business podcast that goes behind the scenes.

Feb 7, 202247 min

Ep 4747. Why I Started What The Footie...the Football and Business Podcast?

46 episodes (+3 bonus episodes) and 44 world-class guests which include leading directors, agents, coaches and more. Ever wondered why Paul started the podcast in the first place? Sit back and listen to What The Footie host, Paul Musa, speak about the origin of the podcast, his passion for football and answer the famous 'What The Footie' question. Remember to leave a review and hit 5 stars on Apple Podcast please! What The Footie is the football and business podcast that goes behind the scenes.

Oct 25, 202128 min

Ep 4346. Football x Music: Wolves Records, FIFA Soundtracks & Football Lyrics

This week’s What The Footie Pod is with Daniel Beckley, A&R @ Universal Music. With Wolves being the first UK football club to launch a record label, in this exclusive, Paul and Daniel discuss the business case behind what Wolves are doing and why more clubs should follow suit. As well as the crossover between football and music, our favourite football songs, the rise in footballers producing music, FIFA soundtracks and so much more. What The Footie is the football and business podcast that goes behind the scenes.

Oct 11, 202126 min

Ep 4545. Mike Rigg: Being a Technical Director, Signing Aguero & Player Recruitment

This week’s What The Footie Pod is with Mike Rigg, former Technical Director @ Burnley. Mike has also been in high-profile roles at Man City, Fulham, QPR, The FA & Blackburn. In this exclusive, Paul and Mike discuss what it’s like being a TD at a Premier League club and the biggest challenges they face. As well as working with different types of ownership models, convincing Sergio Agüero to sign for Man City, the challenges of player recruitment, what it takes to build and fix a football club and so much more. What The Footie is the football and business podcast that goes behind the scenes.

Sep 27, 202150 min

Ep 4444. Royce Balogun: His Brother’s Arsenal Debut, Player Care & U23s Football

This week’s What The Footie Pod is with Royce Balogun, older brother to Arsenal wondered Folarin Balogun. In this exclusive, Paul and Royce discuss Folarin’s rise from the u23s to making his Arsenal debut. As well as the importance of player care, the weight of pressure that young ballers carry, the team behind his brother, how brands should approach working with players, the best young players Royce has seen in youth football and so much more. Please remember to leave a rating/review on Apple Podcast and make sure you are subscribed on your chosen platform so that you get the podcast every fortnight (Mondays)! What The Footie is the football and business podcast that goes behind the scenes.

Sep 13, 202144 min

Ep 4343. Christian Hurley: Football’s Gen Z Problem, AFTV & Working with Grealish & Chunkz

This week’s What The Footie Pod is with Christian Hurley, Strategy Director @ UMM. In this exclusive, Paul and Christian discuss the YouTube space and the trend around content creators like Chunkz & Harry Pinero linking up with ballers like Jack Grealish & Mason Mount. As well as Football’s Gen Z problem… are they really losing interest in the current format of football? Do we need FIFA’s new proposals of kick-ins & 30-min halves? Should broadcasters be worried about Gen Z losing interest? Can clubs really go direct and compete with fan channels like AFTV? Please remember to leave a rating/review on Apple Podcast and make sure you are subscribed on your chosen platform so that you get the podcast every fortnight (Mondays)! What The Footie is the football and business podcast that goes behind the scenes.

Aug 30, 202151 min

Ep 4242. Agent Tony Sharkey: Transfer Strategy, Release Clauses & Football’s Financial Crisis

This week’s What The Footie Pod is with Tony Sharkey, agent and CEO @ Football Transfer Forum. In this exclusive, Paul and Tony discuss everything transfers and player contracts related from release clauses to preferred agents. From the talent in the Championship to the pressure of doing deadline day deals. Sit back and enjoy us ramble on about our love for Brentford’s recruitment model, how getting released at 19 inspired Tony to become an agent and the effects of club finances on deals. What The Footie is the football and business podcast that goes behind the scenes.

Aug 16, 20211h 3m

41. Toby Wakefield: Brand Director for Jesse Lingard

This week’s What The Footie pod is with Toby Wakefield, brand director for Jesse Lingard & athlete branding expert. In this exclusive, Paul & Toby discuss the secret behind Jesse’s stellar form at West Ham, what makes the JLingz brand so unique, the media pressure that athletes endure, the unfiltered nature of US sports/athletes compared to the UK, a Jesse Lingard NFT collection, what’s next for Jesse and so much more. This is the final episode before Paul returns in late July/August from his mini-sabbatical with more content so please do use this time to catchup on our blockbuster episodes, this year, with the likes of Chris Kirkland, Les Reed & Neil Banfield.

May 23, 202159 min

40. Daniel Geey: Football Governance, The ESL Fallout & 50+1

This week’s What The Footie pod is with sports lawyer, author and podcaster Daniel Geey (Done Deal). In this exclusive, Paul & Daniel discuss the future of football governance after the European Super League (ESL) fallout, why 50+1 won’t work, is it time for an independent football regulator, salary caps as a form of cost control, the fan-led review & so much more! Make sure you’re subscribed to the podcast and follow us on the socials @whatthefootie to submit questions!

May 9, 202144 min

39. Neil Banfield: 21 Years Coaching Alongside Wenger @ Arsenal

This week’s What The Footie Pod is with Neil Banfield. Neil spent 21 years coaching at Arsenal alongside Arsene Wenger, coaching the reserves, Elite Group & first team. Working with players like Cesc Fabregas, Ashley Cole, Robin Van Persie, Santi Cazorla, Serge Gnabry & more. He is now currently First-Team coach at QPR. In this exclusive, we discuss the best youngster he ever saw at Arsenal, his relationship with Arsene Wenger, life behind the scenes at Arsenal, why the Championship is so undervalued, the art of coaching, why the u23s model needs revisiting, the evolution of coaching staff in football, preparing for matchdays and so much more.

Apr 26, 202154 min

S1 Ep 3838. Les Reed: Selling Van Dijk, Negotiating with Daniel Levy & Working with Southgate (Part 2)

For Part 2 of my exclusive What The Footie pod with Les Reed, we speak about the ins and outs of Virgil Van Dijk's transfer, the process of trusting young players like Luke Shaw and negotiating with Daniel Levy and super-agent Mino Raiola. We also speak about England, the U21s performance in the Euros, Jude Bellingham's development, Jamal Musiala picking Germany, Gareth Southgate, project 2024, the biggest mistake that owners make in football & so much more. If you have loved this 2-part episode please do rate and review the poddy on Apple Podcast and subscribe for more blockbuster content. What The Footie is the football and business podcast that goes behind the scenes.

Apr 12, 202143 min

S1 Ep 3938. Les Reed: Hiring Pochettino, Scouting Mané & Running a Premier League Club (Part 1)

This week’s What The Footie Pod is an exclusive 2-part episode with Les Reed. Les spent just under a decade at Southampton as Vice-Chairman helping to guide them from League 1 to a sustainable Premier League club & recently spent time as technical director at The FA . In this episode, Part 1, Paul and Les speak about creating a vision/philosophy with the owners, Pochettino’s interview, the process of scouting players like Mané, who was in the famous blackbox & the pressure of replacing the likes of Ronald Koeman, Luke Shaw, Virgil Van Dijk and so much more. Make sure you subscribe so you know when Part 2 drops! What The Footie is the football and business podcast that goes behind the scenes.

Apr 5, 202137 min

S1 Ep 4037. The Future of Football: Tech, NFTs, the Metaverse & Innovation with Steve Madincea @ Fantastec

This week’s pod is with Steve Madincea the Co-Founder of Fantastec the tech company that helps clubs & players to engage with fans through disruptive technologies. In this episode, Paul & Steve speak about how technology/innovation is shaping the future of football both on and off the pitch. We speak about NFTs/digital collectibles, how fans engage with their club post-pandemic, why brands love the champions league, the lessons the Prem can learn from the NBA, Steve’s first football experience with Lord Sugar & so much more. Remember to leave a rating and review on Apple Podcast and download Fantastec Swap in your app store. What The Footie is the football and business podcast that goes behind the scenes.

Mar 28, 202144 min

36. Player Care & Academy Football with Ben Marks @ Reading FC

This week's What The Footie Pod is with Reading FC's Head of Academy Psychology & Ops Ben Marks. In this exclusive episode, we discuss player care, Championship superstar Michael Olise, players being released from academies, how clubs support them with a 'Plan B', the transition from academy football to 1st Team and more. Please remember to rate and review us on Apple Podcast.

Mar 15, 202135 min