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892 | Rainy's Flies: Innovation, Foam Flies, and the Business of Fly Tying with Jesse Riding
Season 12 · Episode 892

892 | Rainy's Flies: Innovation, Foam Flies, and the Business of Fly Tying with Jesse Riding

Wet Fly Swing Fly Fishing Podcast · Dave Stewart, Jesse Riding

March 6, 20261h 3m

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Show Notes

#892 Show Notes: https://wetflyswing.com/892

Sponsors: https://wetflyswing.com/sponsors

Most anglers never think about where their flies actually come from or how an idea turns into something hanging on a fly shop wall. In this episode, Jesse Riding of Rainy's Flies takes us behind the scenes of commercial fly tying—from a small home operation started by his mother to one of the largest fly production companies in the world.

We dig into how flies are designed, how patterns move into large-scale production, and why materials like foam changed modern fly fishing forever. Jesse also shares insights on fly design royalties, innovation ethics, and what really determines quality when flies are tied across the globe.

#892 Show Notes: https://wetflyswing.com/892