Embracing the Misfit: Emma Stratton's guide to “smart” product marketing
Timeline: 00:17 - Meet Emma Stratton: Life Coach and Messaging Expert 03:03 - Are Product Marketers Actually Marketers? 06:45 - Embracing the Misfit Identity in Product Marketing 12:15 - Handling Messaging Challenges and CEO Fears 21:05 - Transitionin...
We're Not Marketers · Gabriel Bujold, Eric Holland, Zach Roberts
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Show Notes
Timeline:
00:17 - Meet Emma Stratton: Life Coach and Messaging Expert
03:03 - Are Product Marketers Actually Marketers?
06:45 - Embracing the Misfit Identity in Product Marketing
12:15 - Handling Messaging Challenges and CEO Fears
21:05 - Transitioning to Entrepreneurship: When is the Right Time?
26:50 - Work-Life Harmony: Balancing Energy Drainers and Energizers
32:35 - Avoiding Company Politics and Aligning Teams
38:15 - Real-life Example: Messaging for an Australian Data Company
45:07 - Emma’s Upcoming Book: Make It Punchy
47:10 - Torture Chamber Game: Cringey Marketing Terms
55:00 - Final Thoughts and Staying Connected with Emma
Show Notes:
Follow Emma Stratton on LinkedIn
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