MPIMY MASHIMBYE | JOHNNIE WALKER; AFRO EXCHANGE; WALKING HIS JOURNEY; HOW TO PITCH; HIS WEEK

Mpimy Mashimbye is the Culture Marketing Manager for Premium Core at Diageo South, West & Central Africa — the brain behind Johnnie Walker's AfroExchange Creative Summit 2026. This week, we go past the press release and into the real week: the boardroom battles, the creative collisions, and what it actually takes to market with culture across a continent. WAW — What a Week. Thank you for watching, please subscribe to support the channel. Connect on other platforms: Instagram: https://www.instagram.com/djfreshsa/?hl=en TikTok: https://www.tiktok.com/@djfreshsa?lang=en Facebook: https://www.facebook.com/DJFreshSA/ Twitter: https://twitter.com/DJFreshSA Spotify: https://open.spotify.com/artist/0dRfyK6U2asVL1dtAd7Oub Apple Music: https://music.apple.com/us/artist/dj-fresh-sa/1447149074 Bookings: [email protected] #djfreshsa #housemusic #dancemusic Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.