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Noem's $286K Horse Ride Ad Campaign

Noem's $286K Horse Ride Ad Campaign

Washington DC News Today | 2 Min News | The Daily News Now! · The Daily News Now!

March 25, 20261m 26s

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Show Notes

Former DHS Secretary Kristi Noem spent over $286,000 on a subcontract for an advertising campaign, including a $60,000 signing bonus, $20,000 for horse rentals, and $4,000 for hair and makeup services. Senators Welch and Blumenthal released documents detailing these expenses, criticizing the lack of competitive bidding and no-bid contracts to companies linked to her advisors. The ads featured Noem riding a horse at Mount Rushmore, sparking criticism for wasteful spending. President Trump fired Noem amid backlash over her handling of mass deportations, a deadly protest in Minnesota, and ad spending revelations. Oklahoma Senator Markwayne Mullin is set to replace her. This controversy highlights ongoing scrutiny of government spending in the department, with more questions likely to come as investigations continue.

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