Tracking the Impact of SEO -- Brian Piper // University of Rochester
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · I Hear Everything
Audio is streamed directly from the publisher (pdst.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Brian Piper, Director of Content Strategy and Assessment at the University of Rochester, talks about higher education’s take on SEO. Tracking the impact of SEO is crucial to evaluating the effectiveness of an initiative. For larger organizations, individual strategies must be tracked according to the different initiatives they’re meant to support. Today, Brian discusses tracking the impact of SEO. Show Notes
Connect With:
- Brian Piper: Website // LinkedIn
- The Voices of Search Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.