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The Importance Of Authority & Authenticity For AI-SERPs -- Ahmad Abusamak // Bank of America
Episode 1160

The Importance Of Authority & Authenticity For AI-SERPs -- Ahmad Abusamak // Bank of America

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · I Hear Everything

November 28, 202319m 20s

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Show Notes

Ahmad Abusamak, SEO Manager at Bank of America, delves into local versus digital SEO strategies and the importance of AI SERP authority. With Google's incorporation of generative AI into search results, it's crucial to grasp the implications for websites and SEO practices. In this evolving landscape, the most effective path to success lies in establishing authority and authenticity within your niche or industry. Today, Ahmad discusses the importance of authority and authenticity for AI SERPs. Show Notes

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