Results And Communication During And After A Core Update -- Craig Harkins // CoStar
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · I Hear Everything
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Show Notes
Craig Harkins, Director of SEO and Content at CoStar, talks about management in a core update. Google's core updates can yield three outcomes: stability, enhancements, or declines in website performance. Even when there's no change, a compelling narrative is essential to justify ongoing investments of time and effort in SEO. Today, Craig discusses results and communication during and after a core update. Show Notes
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