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How Google's Generative Experience Reduces Site Traffic
Episode 1353

How Google's Generative Experience Reduces Site Traffic

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · I Hear Everything

August 2, 202428m 33s

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Show Notes

Krista Brea, Senior SEO Manager at Morningstar, talks about Google's generative experience and its impact on site traffic. Although Google's generative experience hasn't been officially released, the company has been quietly preparing for AI integration with the recent removal of FAQ rich results from Google search. This change has implications for site traffic as it is already reducing clicks to websites that previously relied on FAQ snippets for traffic generation. Today, Krista discusses how Google's generative experience reduces site traffic. Show Notes

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searchmetricsvoices of searchsearchengineoptimizationSearchorganicmarketingGOOGLEdigitalmarketingContent