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Why Does Innovation in the Drinks Biz Take So Long?
Season 7 · Episode 94

Why Does Innovation in the Drinks Biz Take So Long?

There are some specific obstacles

VinePair Podcast · VinePair

November 24, 202531m 6sExplicit

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Show Notes

Adam, Joanna, and Zach respond to a listener question about why innovation and new products take so long in beverage alcohol. Are there specific obstacles, like the three-tier system and regulations, that slow down this process, or are drinks companies just worse at this than other packaged good companies? Please remember to subscribe to, rate, and review The VinePair Podcast on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for listening, and cheers!


Zach is drinking: 2010 Casanuova delle Cerbaie Brunello di Montalcino


Joanna is drinking: Failla Wines Chardonnay


Adam is drinking: Newfound Wines Gravels Red


Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair


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