How Many SKUs Are Too Many for Wineries?
It's not an exact formula, but you're probably making too many
VinePair Podcast · VinePair
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Show Notes
Adam, Joanna, and Zach debate whether American wineries are in general making too many different wines and styles in a given vintage, and if a tighter focus with fewer offerings would help them in the marketplace, particularly in distribution or even with media coverage. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for listening, and be well.
Zach is drinking: Jubilee Dolcetto from Remy Wines
Joanna is drinking: Earthly Pleasures Saison from Another Moon Brewing
Adam is drinking: Swampwater at VinePair HQ
Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
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