Do We Need More Bottle Shots on Social?
Do they actually help bring guests in?
VinePair Podcast · VinePair
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Show Notes
Adam, Joanna, and Zach debate a recent piece about sommeliers posting shots of the bottles they've sold on social media. Is this a viable marketing strategy, a harmless way to start a conversation, or just another form of snobbery and elitism? If it is bad, what could wine bars and restaurants do instead to satisfy the endless demand for social content? Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for listening, and be well.
Joanna is drinking: Milk Punch from Overstory
Zach is drinking: Von Winning Deidesheimer 'Leinhöhle' Riesling
Adam is drinking: Threes Brewing Vliet Pilsner
Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair
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