Season 2 · Episode 52
Covid-19 Conversations: Sam Leotta, Brand Director, Americas, The Macallan on How a Premium Single Malt Scotch Brand Adapts to Changing Consumption Habits
VinePair Podcast · VinePair
May 30, 202019m 13sExplicit
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Show Notes
Adam speaks with Sam Leotta, Brand Director Americas for The Macallan, about how the Scotch producer is coping with the loss of on-premise and duty-free channels and using social media to stay connected with its customers. Please send requests or suggestions for future Conversations to [email protected]. Thanks for listening, and be well.
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