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Can Copying Hard Seltzer Revive Hard Cider?
Season 4 · Episode 77

Can Copying Hard Seltzer Revive Hard Cider?

Is apples plus flavors a winning formula?

VinePair Podcast · VinePair

September 6, 202230m 23sExplicit

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Show Notes

Joanna and Zach discuss hard cider's attempt to borrow from hard seltzer in a bid to revitalize the flagging category, why hard cider's momentum fizzled in the last decade, and what a path forward for craft producers might look like. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, Stitcher, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for listening, and be well.


Zach is drinking: Chuckanut Brewing Pilsner


Joanna is drinking: Talea Beer Co. Tart Deco


Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair

Twitter: @adamteeter @joannasciarrino, @zgeballe, @vinepair




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