Episode 235
269: How to adjust Google Ad Grant Campaigns for EOY
Using the Whole Whale - A Nonprofit Podcast
November 19, 202131m 3s
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Show Notes
George Weiner interviews Ali Glazer, Advertising Lead at Whole Whale about the current digital ads landscape and where the Google Ad Grant is. Set it and forget it doesn't work for end-of-year campaigns and there are some great updates that can lead to increased donations.
Ali walks through some of her favorite tactics and discusses the upcoming Google Ad Grant cohort in 2022.
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